Social Media Coordinator

6 months ago


Brockville, Canada Aquatarium Full time

This role oversees the social media marketing and online content for the Aquatarium as it relates to the execution of the Marketing and/or Communications Plan. Typically reporting to the Sales and Marketing Manager, this role generates creative content while connecting with visitor experiences to build brand awareness and reputation of Brockville.
- **Responsibilities**:_
- Generate, edit, publish and share daily content (original text, images, video that builds meaningful connections and encourages community members to take action.
- Create editorial calendar, building and executing a social media strategy as part of a broader marketing and communication strategy for Tourism
- Seeking opportunities to improve and strengthen the brand through digital storytelling
- Build storytelling through Facebook and Instagram and use of storyboard and reels.
- Post visitor photos / videos driving up our social engagement, and our reach.
- Use stories, reels, create mode, hashtags, music, polls, questions, and occasionally using IGTV.
- Engage our audience
- Additionally, be able to support internal departments with creative design and material.
- **Knowledge, Skills and Abilities**:_
- Excellent writing, editing (photo/video/text), presentation and communication skills
- Social network experience
- Excellent photography skills and an eye for detail
- Knowledge of online marketing and good understanding of major marketing channels
- Positive attitude, detail and customer oriented with good multitasking and organizational ability
- Ability to work independently and to prioritize competing tasks while meeting strict deadlines
- Stay current on social media news and trends
- Execute tactics to help increase engagement, likes, and followers
- Bring energy and creativity
- Excellent knowledge of Facebook, Instagram, LinkedIn, and other social media platforms
- Proficient in Canva or Adobe products
- **Required**:_
- Flexible work schedule to adjusted to demands
- Excellent multitasking skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Positive attitude

**Assets**:

- Bilingual
- Web design experience
- Working knowledge of digital advertising
- Proficient with video editing technology

**Job Type**: Contract

**Salary**: $17.50-$19.50 per hour

Expected hours: 10 - 20 per week

Schedule:

- Holidays
- Monday to Friday
- Weekends as needed

Work Location: In person


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