Comm o 18r

1 month ago


Vancouver, Canada BC Public Service Full time

Posting Title- COMM O 18R - Coordinator, Market Development, Europe, USA & Cruise
- Amendment - Work Options *- Position Classification- Communications Officer R18- Union- GEU- Work Options- Hybrid- Location- Vancouver, BC V6B 0N8 CA (Primary)
- Salary Range- $64,123.59 - $72,674.35 annually- Close Date- 11/20/2024- Job Type- Temporary Assignment (TA)- Temporary End Date- Ministry/Organization- BC Public Service -> Destination BC Corp.- Ministry Branch / Division- TACS / Destination BC- Job Summary**Position**:Coordinator, Market Development, Europe, USA & Cruise
**Classification**: CO18
**Salary**:$64,123.59 - $72,674.35
**Status**:Temporary (18 months)
Location: Vancouver, BC
**Work Option**:Hybrid
**Closing Date**: November 20, 2024 at 4:00pm
**Position #**: 00100452
**Competition #**: DBC 2024-25
- If you are interested and you meet the selection criteria, please respond to this _link_ with your cover letter and _**_CV prior to 4 PM on November 20th, 2024._**_ _

**_The initial salary for this position will start at the beginning of the listed salary range with the opportunity to advance up the pay grid in annual increments. An eligibility list may be established._**

Destination BC is recognized globally for our strong, authentic brand, our award-winning creative and leading-edge marketing, and our destination management strategies. We work hard, play to our strengths, support each other unreservedly, and consider it a privilege to share the transformative power of BC’s experiences with the world. We offer the opportunity to love what you do by engaging in exciting and innovative work and immersing yourself in a collaborative work culture that is committed to empowerment and employee learning and development. Our primary workplace model is a combination of in office and work from home based on a split week giving you the best of both worlds.

A safe and respectful workplace for all employees is a leading priority for our organization, and as part of this, we are committed to the health and safety of our employees, industry partners, sub-contractors, and community.

**PURPOSE OF POSITION**

The Europe, USA & Cruise team works to attract the travelling consumer from Europe, USA & markets through direct to consumer marketing, travel trade and travel media relations programs. Working closely with key accounts in the Europe, USA & Cruise market, this program area fosters relationships and provides education on British Columbia’s tourism products to tour operators who are directly selling and influencing consumers.

Reporting directly to the Manager, Market Development, Europe, USA & Cruise, the Coordinator, Market Development, Europe, USA & Cruise coordinates and supports all cooperative marketing, trade education, familiarization tours/press trips and other marketing initiatives for the unit to advance the Super, Natural Brand in the Europe, USA & Cruise markets.

**SPECIFIC ACCOUNTABILITIES**
- Carries out the planning, implementation and delivery of trade familiarization (FAM) tours which includes itinerary planning and development, selecting contractors and escorts and liaising with tour operator/key account clients, Destination Marketing Organizations (DMOs), Regional partners and suppliers. Occasional requirement to lead/escort FAM groups;
- Identifies risks and develops risk mitigation strategies for FAMs with responsibility for safety and support of participants. Responds to and trouble shoots issues and changes to develop and adapt plans on short notice;
- Works closely with other provincial, city and regional DMOs in co-operative marketing programs - including creative requirements, financial and administrative components, monitors budget and invoices partners;
- Manages and monitors multiple project budgets, including monthly, quarterly and year-end variance and forecasting reports, tracking expenses in multiple currencies and develops and monitors contracts to ensure compliance with financial policies;
- Provides work direction to contracted resources, monitors delivery of services in relation to contract terms, resolves routine problems and escalates non-compliance issues;
- Coordinates multi-year contract process for goods & services in Europe, USA & Cruise as required. Secures contractors for overseas trade FAMs and marketing projects as required. Sets up and monitors the contracts and expenditures allocated;
- Provides support for, and communicates with, overseas offices, including office administration, special events, collateral and website production, information and image sourcing taking into consideration the different time zones, public holidays, etc.;
- Supervises, in conjunction with the Coordinator Market Development, Asia Pacific & Mexico, the Administrative Assistant, Market Development;
- Works with international tradeshow organizers on the technical coordination of trade show events where requested, e.g., Showcase Europe and IMM Europe; including registration, booth layout,


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