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Digital Product Manager Growth Sales

2 months ago

Toronto, Canada PC Financial Full time

**All referred applicants must first be submitted through Workday by a current Loblaw Colleague.**

**Location**:
500 Lakeshore Blvd. West, Toronto, Ontario, M5V 2V9

**When you hire great people, great things can happen.**

PC Financial offers unprecedented value to Canadians through payment products. We’re a different kind of bank with a different type of team—we’re collaborative and supportive and have the freedom and responsibility to thrive. Our purpose is to make the everyday simple and better for our customers, and we strive to make every dollar worth more.

Proudly serving over 3 million customers, PC Financial continues to grow by offering payment solutions and services that reward our customers every day. As a subsidiary of Loblaws Company Inc., we share the CORE values of Care, Ownership, Respect and Excellence. We are dedicated to helping Canadians Live Life Well. Join us on our journey.

**Why This Role is Important**

The Digital Product Manager will bring coordination and organizational skills to manage the design & development cycle with a strong focus on data & customer feedback.

**What You’ll Do**
- Own the end-to-end customer experience for acquisition journeys.
- Own a product backlog and ensure they are prioritized to continuously remove customer friction and drive business value.
- Lead product discovery working through sophisticated problems to generate ideas and solutions.
- Use qualitative and quantitative data and research to inform product roadmaps.
- Use experiments to inform product decisions.
- Run workshops with business stakeholders, design and engineering to gather requirements or clarify work across the teams.
- Partner with colleagues across all levels of the organization to identify business challenges and gain alignment on the roadmap.
- Actively seek customer feedback to validate behaviors and analytics and to inform product direction.
- Run and own customer research, market analysis and competitive analysis to build truly customer first solutions.
- Active participant in scrum ceremonies such as refinement, story pointing, sprint planning and demos.
- Define and implement a Minimum Viable Product (MVP) balancing between the digital strategy, execution of new features, and continuous optimization.
- Bring ideas from conception all the way through to reality through good product management and software development lifecycle practices.
- Be accountable for driving key metrics forward for the growth and sales outcome.
- Manage multiple, and sometimes conflicting, timelines.

**What You Bring**
- Minimum of 4+ years of digital product management with a focus on customer acquisition and increasing sales.
- Able to set a vision and help your teams achieve that vision.
- Able to communicate complex ideas and visions through storytelling.
- Proficient in agile development practices and helps teams improve on their practice.
- Strong partner with stakeholders across all levels within and outside the organization.
- Strong partner to design and able to work seamlessly together to build amazing products and features.
- Strong partner to engineering and able to help guide teams to build the product that is right for our customers and the organization.
- Strong presentation, analytical and problem-solving skills.
- Able to dive into a problem area, easily pull insights and generate creative solutions.
- Strong experimentation and A/B testing background.
- Proficient with analytics tools (Adobe, Google Analytics), agile project management tools (Jira and/or Miro) and remote user testing.

**Number of Openings**:
1
- PC Financial recognizes Canada’s diversity as a source of national pride and strength. We have made it a priority to reflect our nation’s evolving diversity in the products we sell, the people we hire, and the culture we create in our _organization. Accommodation_ is available upon request for applicants and colleagues with disabilities._

In addition, we believe that compliance with laws is about doing the right thing. Upholding the law is part of our Code of Conduct - it reinforces what our customers and stakeholders expect of us.

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