Programmatic Coordinator

2 weeks ago

Vancouver, Canada Major Tom Full time

Major Tom is the next iteration of digital marketing — a full-service agency that's been purpose-built to help organizations thrive in an increasingly complex landscape. With headquarters in Vancouver, Toronto, and New York, you can find us on Zoom during either Pacific or Eastern Daylight Time.

Our roster of clients includes NYU, COBS Bread, Little Potato Company, Teck Resources, and OUAI.

**Who We Are**:
We're a group of people who create work we're proud of for folks we believe in. Our team is made up of industry specialists covering the spectrum of strategy, marketing, development, and creative.

**Who We're Looking For**:
We're on the lookout for an experienced and talented **Programmatic Coordinator** to join our team, who has in-depth experience with programmatic advertising The Programmatic Coordinator is a key role on the team, and is responsible for supporting with building and executing clients' programmatic strategies on DV360. Reporting to our Media Manager, the Coordinator will be tasked with ensuring that all deliverables are presented on time and meet client objectives.

**The must-haves**:

- 1+ years working in a programmatic marketing capacity (specifically DV360/Campaign Manager)
- Knowledge and in-depth experience with remarketing and custom audience targeting
- In-depth knowledge of DV360, programmatic advertising, and the media buying space
- Experience executing on and optimizing programmatic campaigns
- Experience building campaigns from scratch on both DV360 and Campaign Manager
- Excellent presentation skills and comfortable speaking in client/project meetings
- Excellent written skills, including ad copy experience
- Detail-oriented, ensuring Quality Assurance processes are met
- Ability to maintain job performance and a positive attitude within a growing and changing organization

**Not deal-breakers, but strong assets**:

- Experience executing and optimizing Google Ads, Microsoft Ads, Facebook/Instagram [Meta] Ads, LinkedIn Ads, Twitter Ads, Reddit Ads, etc.
- Experience with any other DSPs - TheTraidDesk, Amazon DSP, Basis, EQ Works, etc
- Amazon Marketplace and Advertising experience also a bonus

**What You'll Get To Do**:

- Communicate regularly with Account Managers ensuring their client's goals are being met and are happy with Major Tom services
- Work alongside our Programmatic expert to grow skillset in DV360 & Campaign Manager
- Meet with Major Tom agency partners and work with these partners to plan and execute client campaigns
- Set up and manage programmatic advertising campaigns
- Opportunity to learn and grow in additional paid media spaces (ie. Paid Social, Paid Search, etc).
- Create monthly reports for clients that offer insights into initiatives undertaken by Major Tom Marketing
- Monitor client marketing initiatives on a weekly basis to ensure that the activities undertaken match the budget of the project and will help the client achieve their goals
- Help proactively provide strategic campaign recommendations to clients

**Some of the Benefits & Perks You'll Get**:

- **Paid time off **and** bonus time off** during the holiday season to spend time with your loved ones without thinking about work.
- ** Flexible working hours **and** work-from-home options**. You know how and when you work best, and we trust you to do it.
- ** Comprehensive medical benefits**, including a healthcare spending account, so you can take care of yourself and your family.
- Access to **LinkedIn Learning** and support in your professional development because we want to help you achieve your goals.
- A **wellness program** including weekly meditation so you can take care of your mind.
- Regular **Lunch and Learns** covering a vast array of topics all designed to keep you informed on the industry and our agency.
- Major Tom is committed to equal opportunity and fair treatment for all. The company prohibits discrimination on the basis of age, race, disability, ethnicity, marital or family status, national origin, religion, gender, sexual orientation, veteran status, genetic information, gender identity, medical condition, or any other characteristic protected by law._

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