Business Development Manager

5 months ago

Montréal, Canada Paper Street Media Full time

**Who we are - **We are web-based video-on-demand networks with a focus on adult entertainment based out of Downtown Miami.** **We are a group of creative souls with diverse backgrounds. If you are also a true believer of work hard & play hard, this is the place to be. At Charged Media, you will enjoy a fun & casual environment, team-building retreats, startup spirits, and great benefits.

**What we do -** We discover what excites the world and deliver it seamlessly to our members We are the creators of top sites you know and love. We are leading the industry by using cutting-edge technologies to deliver top-quality content. Our content and websites are published exclusively and enjoyed by millions of fans worldwide.
- The job will expose you to the content of adult nature. If this is something you are not comfortable with please do not apply._

**What you'll be doing**:

- Own the business development of our affiliate programs.
- Prospect and develop relationships with critical and strategic partners of our network of sites.
- Manage existing relationships with key affiliate partners, establishing success plans and executing that vision with partners to grow sales via partnerships.
- Work closely with BI, creatives, content & marketing teams to effectively execute on promotional opportunities.
- Build and nurture opportunities and partnerships through effective networking and communication, always advocating for mutual value and win/win initiatives.
- Sync regularly with internal teams to align initiatives.
- Develop affiliate incentives to hit customer acquisition goals as well as meet P&L expectations.
- Analyze traffic sources, metrics, and patterns both on PC and on mobile web properties to create test cases. Actively test and analyze strategies to increase ROI and drive subscriber volume.
- Provide consistent and practical support to Executives on forecasting and new business opportunities.
- Identify and capitalize on affiliate marketing trends, and effectively serve affiliates with a focus on their success.
- Use A/B testing and optimization tools to drive revenue, recommend the development of new landing pages, and recommend optimization and improvement ideas for current pages.

**Must-haves**:

- At least 5 years of experience in B2B affiliate sales, business development, marketing campaigns, online marketing and sales, or related functions.
- Bachelor's degree in economics, marketing, business, or related experience.
- Hands-on experience in Affiliate Marketing (may include some experience with sales or business development) with a focus on high-volume, high-touch affiliate relationships, and direct response campaigns.
- Exceptional analytical skills to measure the success of the affiliate's programs and expand upon that success.
- The ability to organically grow client accounts and improve performance metrics.
- Data analytic skills to report campaign performance, and detect potential opportunities or issues.
- Exceptional communication & initiative, internally and externally.
- Resourceful and creative, able to come up with new ideas, solve or avoid problems innovatively, and quickly adapt to evolving situations.
- Knowledge of web/digital marketing performance KPIs like CPA, CPM, CPC, PPL, etc.
- Possible travel to trade shows (2-4 conferences annually).

**Nice to have**:

- E-commerce sales or online marketing sales experiences, including media buying.
- Experience with the adult entertainment industry or film production industry.
- Familiarity with LGBTQ+ communities.
- Experience in leveraging analytics programs such as Google Analytics.
- Advanced Microsoft Office and Google Suite skills preferred.

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