Product Marketing Manager, Sales Enablement

2 weeks ago

Richmond, Canada PressReader Full time

PressReader is a rapidly growing technology company that partners with the world’s leading publishers to deliver content to millions of users in over 160 countries. Our progressive approach to digital distribution has allowed publishers such as _The Washington Post_, _The Guardian_, _Newsweek_, _Rolling Stone_, _The Globe and Mail,_ and _Vogue_ to find new audiences through business partnerships, including airlines, hotels, cruise ships, libraries, and thousands of other companies worldwide.

Our technology also powers Branded Editions (BE) - a white-label solution that enables publishers to deliver their digital content in interactive ways. BE allows them to build a customizable platform that supports a wide range of revenue opportunities.

We have an opportunity for a **Product Marketing Manager, Sales Enablement **to join our Marketing Operations team.

As a **Product Marketing Manager, Sales Enablement**, you will strengthen our Product Marketing functions by providing our Sales and Customer Success teams with the information, content, and tools. These are essentially vital to engage prospects throughout their buying journey and convert them into customers.

You will utilize your strong background in developing and implementing sales enablement strategies to drive revenue growth. By establishing effective cross-functional relationships with Marketing, Product Management, and Sales Operations & Enablement, you will develop and execute a sales enablement plan that is based on product marketing best practices.

**In this role, you will**:

- Develop and execute on a sales enablement strategy that is steeped in product marketing best practices.
- Work closely with Product Marketing, Sales and Customer Success to ensure positioning and messaging are aligned with the sales process.
- Collaborate with the Sales Operations & Enablement team, identify obstacles in the sales and onboarding process, and lead initiatives to overcome them.
- Own the development of content and collateral to assist sales in driving business growth, including pitch decks, one-pagers, case studies, how-to videos and more, in collaboration with the Content & Creative functions, and Growth team.
- Curate and package internal-facing assets such as battle cards, product sheets, competitor comparison cards, and internal feature launches.
- Manage the sales enablement content repository and ensure that client-facing teams have access to the latest materials.
- Collaborate with the Director of Sales Operations & Enablement to support the onboarding of new sales team by establishing product and customer training that reduce lead time to first sale.
- Support Go-To-Market (GTM) launches by developing sales enablement programs to support sales readiness and effectiveness.
- Collaborate with cross-functional teams, including Sales, Product Management, Content Group, and Growth, to develop and execute sales enablement initiatives.
- Define, track, and report on key metrics and performance data to continuously iterate on the sales enablement strategy.
- Be a key contributor to the growth of our competitive intelligence, customer research, go-to-market launches, and other product marketing initiatives.

**You are a great fit if you have**:

- 3+ years of experience in product marketing, B2B sales, product management or marketing
- Strong interpersonal and collaboration skills that allow you to work closely across functional teams to set, manage and align expectations
- Excellent communication and presentation skills
- Ability to work independently with little supervision
- Solid analytical and problem-solving skills; you assess challenges and you find solutions
- A strategic mindset and you are energized by the opportunity to contribute to revenue generation
- Strong project management skills with the ability to manage multiple projects simultaneously
- A strong commitment to continuously developing product marketing skills
- Knowledge of sales processes, CRM systems, and sales tools

**Bonus points if you have**:

- A Product Marketing certification such as PMA’s Product Marketing Core certification or similar
- Diploma or Bachelor’s Degree in Marketing, Business, or any related field
- Experience working in the publishing and media sectors
- A strong interest in the technology sector This role is a full-time position based in our Richmond, BC office. Working from home is available during the Covid pandemic and we are actively considering and trialing hybrid solutions post-pandemic.

We understand everyone has different circumstances; however, we will only consider applicants who are legally eligible to work in Canada.
- If you don’t see yourself fully reflected in every job requirement listed for this job, we still encourage you to apply. We are committed to creating a more equitable, inclusive and diverse company and we welcome applicants of all genders, ages, ethnicities, cultures, abilities, sexual orientations, sexual identification, an

  • Marketing Representative

    2 weeks ago

    Richmond Hill, Canada Ark Marketing Performance Full time

    Get ready for an exciting opportunity! **ARK Marketing Performance** is thrilled to welcome you as our newest **Marketing Representative**. We have made a name for ourselves in the promotional marketing industry over the past four years, and our team of experienced professionals is eager to bring their extensive expertise to every project! Our high...

  • Sales & Marketing Representative - Bell Richmond Hill

    4 weeks ago

    Richmond Hill, ON, Canada Acosta Sales & Marketing Full time

    Sales & Marketing Representative - Bell Richmond Hill General Information Company: PRE-CA Location: Richmond Hill, Ontario, Ontario, L4C 3C3 Ref #: M37217 Function: Brand Advocacy & Sales Employment Duration: Full-time Benefits: Premium offers a competitive salary along with a full benefits package including health, dental, vision, life...

  • Product Marketing Manager

    4 weeks ago

    Richmond, Canada Wenco (a Hitachi Construction Machinery subsidiary) Full time

    **GENERAL SUMMARY**: The Digital Solutions Product Marketing Manager is part of Hitachi Construction Machinery (HCM) Digital Solutions Division. Reporting to the GM New Business Strategy, the Digital Solutions Product Marketing Manager is responsible for developing effective marketing strategies and content to communicate the features and benefits of HCM and...

  • Marketing Manager

    1 month ago

    Richmond Hill, Canada Monet Marketing Full time

    **Qualifications** - At least 3 years of working experience in marketing/communications in asimilar capacity. - Highly driven to meet, if not exceed expectations. - Strong interpersonal and people management skills. - Outgoing personality, team player, resourceful and meticulous. - Ability to work independently as well as in a team. - Mandarin is required. -...

  • Product Marketing Assistant

    4 weeks ago

    Richmond, Canada Transoft Solutions Full time

    Have a passion for software? Join a world leader and make a difference! Transoft is making an enormous difference to the transportation planning and design community. With offices around the world, Transoft Solutions is an international leader in the development of innovative software for the civil/transportation engineering profession. This year the company...

  • Sales and Marketing Manager

    6 days ago

    Richmond, Canada Tophay Agri-Industries Inc. Full time

    **Main duties**: 1. Promoting our forage hay and other feed crops, such as oats, field peas, etc., on the Korean market 2. Use your established sales channel or networking in Korea to find out potential clients, or to identify and develop opportunities with prospective clients in Korea 3. Visit existing and potential clients to promote the products, source...

  • Sales and Marketing Manager

    4 weeks ago

    Richmond, Canada RABBIT FEET ENTERTAINMENT INC. Full time

    Education: College/CEGEP - Experience: 2 years to less than 3 years **Tasks**: - Hire, train, direct and motivate staff - Market business services - Assist in product development and direct and evaluate the marketing strategies of establishments - Direct and evaluate establishments and departments that develop and implement communication strategies and...

  • Product Manager

    4 weeks ago

    Richmond, Canada Libby Kitchen Ltd Full time

    Education: College/CEGEP - Experience: 3 years to less than 5 years **Work setting**: - Business and/or industry **Tasks**: - Answer written and oral inquiries - Assist in the preparation of brochures, reports, newsletters and other material - Maintain and manage digital database - Consult with clients after sale to provide ongoing support - Conduct...

  • Product Manager

    4 weeks ago

    Richmond, Canada Libby Kitchen Ltd Full time

    Education: College/CEGEP - Experience: 3 years to less than 5 years **Work setting**: - Business and/or industry **Tasks**: - Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers - Conduct comparative research on marketing strategies for industrial and commercial products - Answer written and oral...

  • Marketing Project Manager

    1 month ago

    Richmond, Canada Fan Rong Marketing Ltd. Full time

    Work Term: Permanent - Work Language: English - Hours: 30 hours per week - Education: College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years - Experience: 5 years or more - or equivalent experience **Work setting**: - Advertising, marketing and public relations agency **Tasks**: - Advise clients on advertising or...

  • Senior Marketing Manager

    4 weeks ago

    Richmond, British Columbia, Canada Targeted Talent Full time

    Job Summary:Are you an expert in B2B Marketing? Have you been engaged in strategy development and execution to drive qualified leads? Have you taken a new brand and created an impact? We are looking for an experienced Senior B2B Marketing Manager, to support our B2B Marketing and to establish best practices as we bring Evanesce to our customers. If you are...

  • Senior Marketing Manager

    1 month ago

    Richmond, Canada Targeted Talent Full time

    Job Summary:Are you an expert in B2B Marketing? Have you been engaged in strategy development and execution to drive qualified leads? Have you taken a new brand and created an impact? We are looking for an experienced Senior B2B Marketing Manager, to support our B2B Marketing and to establish best practices as we bring Evanesce to our customers. If you are...

  • Sales and Marketing Manager

    1 month ago

    Richmond, Canada Amcan HR Inc. Full time

    Education: College/CEGEP - Experience: 2 years to less than 3 years **Tasks**: - Train and supervise staff - Develop promotional materials - Plan and control budget and expenditures - Assist in product development and direct and evaluate the marketing strategies of establishments - Direct and evaluate establishments and departments that maintain media...

  • sales and marketing manager

    4 weeks ago

    Richmond, Canada Amcan HR Inc. Full time

    Education: College/CEGEPExperience: 2 years to less than 3 yearsTasksTrain and supervise staffDevelop promotional materialsPlan and control budget and expendituresAssist in product development and direct and evaluate the marketing strategies of establishmentsDirect and evaluate establishments and departments that maintain media relations on behalf of...

  • sales and marketing manager

    3 weeks ago

    Richmond, Canada Amcan HR Inc. Full time

    Education: Expérience: EducationCollege/CEGEPTasksTrain and supervise staffDevelop promotional materialsPlan and control budget and expendituresAssist in product development and direct and evaluate the marketing strategies of establishmentsDirect and evaluate establishments and departments that maintain media relations on behalf of businesses, governments...

  • product manager

    1 month ago

    Richmond, Canada Libby Kitchen Ltd Full time

    Education: College/CEGEPExperience: 3 years to less than 5 yearsWork settingBusiness and/or industryTasksConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersConduct comparative research on marketing strategies for industrial and commercial productsAnswer written and oral inquiriesAssist in the preparation of...

  • product manager

    3 weeks ago

    Richmond, Canada Libby Kitchen Ltd Full time

    Education: Expérience: EducationCollege/CEGEPWork settingBusiness and/or industryTasksConduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumersConduct comparative research on marketing strategies for industrial and commercial productsAnswer written and oral inquiriesAssist in the preparation of brochures,...

  • Sales and Marketing Manager

    1 month ago

    Richmond, Canada Eastwood Bio-medical Canada Inc. Full time

    Education: College/CEGEP - Experience: 2 years to less than 3 years **Tasks**: - Develop promotional materials - Hire, train, direct and motivate staff - Assist in product development and direct and evaluate the marketing strategies of establishments - Direct and evaluate establishments and departments that develop and implement communication strategies and...

  • Marketing Specialist

    4 weeks ago

    Richmond Hill, Canada Monet Marketing Full time

    **Qualifications** - At least 3 years of working experience in marketing/communications in a similar capacity. - Highly driven to meet, if not exceed expectations. - Strong interpersonal and people management skills. - Outgoing personality, team player, resourceful and meticulous. - Ability to work independently as well as in a team. - Mandarin is...

  • Marketing Manager

    3 days ago

    Richmond, Canada Neptune Wonton Noodle Full time

    Job Title: NOC-10022 Marketing Manager Work Locations: 7899 Templeton Station67A Richmond, British Columbia V7B0B7 Work Hours: 40 hours per week Salary: $53.85 per hour Contact: Job Requirements: & A college diploma or bachelor's degree in business administration or in a related field is required & Several years of experience as a sales, marketing or public...