Sales Associate Fitness and Wellness Studio

1 month ago


Etobicoke, Canada The Yoga Bar Full time

**Job Overview**

We are seeking an **experienced**, motivated and enthusiastic Sales Associate to join our brand new **fitness and wellness studio** team.

You will take full ownership of its membership sales and growth targets, crafting and executing key sales strategies.

You will play a pivotal role in driving lead generation campaigns, local grassroots marketing, and establishing B2B partnerships within the Etobicoke community.

As The Yoga Bar grows, you will build and lead a high-performing sales team, ensuring both individual and team achievements align seamlessly with studio goals.

**Key Responsibilities**

The **Sales Associate** will be fully dedicated to client-facing marketing, membership sales, B2B partnerships and onboarding initiatives.

**Sales Leadership & Revenue Generation**
- **Membership Sales and Revenue Growth**: Drive consistent growth to meet or exceed monthly sales and revenue targets.
- **Sales Forecasting and Action Plans**: Forecast sales and develop actionable strategies to drive new revenue and meet business objectives.
- **Primary Sales Driver**: Lead all sales operations and efforts during the presale period and beyond, taking full ownership of driving sales before and after the Grand Opening.
- **Sales Pipeline Management**: Manage the client journey from lead generation and First Visit (FV) bookings to converting FVs into memberships. Balance lead generation, follow-ups, and prospect management to maintain a healthy and productive pipeline.

**Community Marketing and Lead Generation**
- **Local Partnerships Development**: Cultivate and strengthen strategic B2B partnerships to build strong connections and grow the studio’s presence in the local community. Proactively engage with 5-10 new B2B partnership prospects weekly through networking, referrals, and other outreach programs to secure new and impactful business relationships.
- **Community Outreach and Events**: Organize and lead community outreach programs, pop-up events, and grassroots marketing initiatives to generate organic leads and strengthen local engagement.
- **Communication**: Regularly share sales performance results with the management team to ensure alignment and drive ongoing improvements.
- **Sales Process & Client Journey Ownership**: Take full responsibility for the sales process that guides clients from initial inquiry to membership enrolment. Deliver a seamless, client-focused, and consultative sales experience that includes needs assessment, first visits (FVs), program recommendations, and onboarding. Focus on building trust, understanding client needs, and ensuring clients feel fully supported throughout their journey.

**Qualifications**
- **Revenue Achievement**: Proven experience meeting or exceeding revenue targets.
- **Sales Expertise**: A strong background in B2C sales, including sales leadership, membership-based sales, and/or business development.
- **Full Cycle Sales Management Knowledge**: Skilled in managing every step of the sales cycle, from inquiry to sale, with in-depth knowledge of lead contact management and nurturing strategies to guide prospects effectively through the sales funnel.
- **Conversion Strategy Proficiency**: Expert in implementing conversion strategies to move leads into committed clients.
- **Industry Experience**: Experience in a startup, small business, luxury services, hospitality, or **boutique studio environment** is a plus, with a **background in fitness, wellness, or health **being beneficial.
- **Flexible Availability**: Available to work 20 to 40+ hours per week, including daytime, evening, and weekend shifts as needed to drive business success and achieve goals.

**Responsibilities**
- Greet customers warmly and assist them in finding products that meet their needs.
- Conduct product demonstrations to showcase features and benefits effectively.
- Maintain knowledge of current promotions, policies regarding payment and exchanges, and security practices.
- Manage time effectively to ensure all customer needs are met promptly.
- Communicate clearly with customers, providing information about products and services.
- Collaborate with team members to achieve sales goals and enhance the overall customer experience.
- Assist in maintaining the cleanliness and organization of the studio and sales area.

**Skills**
- Excellent time management abilities to prioritize tasks effectively.
- Proficient in service demonstrations, showcasing features that appeal to customers.
- Polished phone etiquette for handling customer inquiries over the phone.
- Ability to communicate effectively with diverse customers, both verbally and in writing.
- Proven selling skills with the ability to persuade and influence purchasing decisions.
- Proficiency in English; multilingual abilities are a plus.
- Basic math skills for accurate transaction processing.

Join our team where your contributions will be valued, and you will have the opportunity to grow within our company while provid



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