Associate Manager Brand

1 month ago

Mississauga, Canada CONAGRA Full time

Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's®, Healthy Choice®, Slim Jim®, VH Sauces, Pogo and Vlasic®, and emerging brands, including Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein®, and Frontera®.

Conagra Brands est une des principales entreprises d’aliments de marque en Amérique du Nord. Son histoire est jalonnée de grands succès alimentaires qui sont le fruit du travail d’une équipe passionnée par l’innovation et la croissance. Conagra offre des choix pour toute occasion grâce à des marques réputées comme Hunt’s®, Aylmer®, Marie Callender's®, Healthy Choice®, Slim Jim®, les sauces VH®, Pogo®, Vlasic® et des marques émergentes, dont Angie's® BOOMCHICKAPOP®, Duke's®, Earth Balance®, Gardein® et Frontera®.

**Job Summary**

The Associate Brand Manager, Brand Management will focus on delivery of annual financial/marketplace targets through leading and assisting in the development and setting the direction for the Annual Operating Plan (“AOP”). Sets and tracks brand(s) budgets based on AOP and owns decision for any out-of-plan activity (excluding innovation) that impacts the budget. Analyzes all elements of the P&L, sets direction, and makes decisions to achieve financial/marketplace outcomes. Focused on brand equity and translates strategic consumer insights into meaningful marketing activation plans. Responsible for developing brand vision as a result of the strategic planning process and leads the branded strategic planning process.

Key characteristics: Leadership, influencing, agility, broadmindedness, bias for action, tenacity, excellent interpersonal and communication skills.

**Position Responsibilities**

**70% **Planning and P&L Management**:

- Lead Annual Operating Plan (AOP) for brand and strategic planning process.
- Oversee the development and execution of marketing plan including pricing, media/activation plans, sales material (sales decks, sell sheets), packaging, merchandising (display units and mix), product assortment/distribution.
- Delivery of annual financial targets for assigned brands/portfolio(s) according to plan. Manage and deliver on all lines of the P&L (volume, COGS, A&P). Proactively recommend corrective action if necessary
- Drive revenue growth management activities via integrated Margin Management and Pricing recommendations
- Anticipate future business needs and proactively gain alignment with cross functional partners
- Drive demand centered insights and jobs theory for brand(s).
- Develop, align and lead growth strategy initiatives.
- Develop and manage Brand equity (language, vision, strategy).
- Solid understanding and use of consumer insights and competitive analysis.
- Align business processes, drive priorities, and initiatives across assigned brand teaM/Function to create seamless integration (deliver share, penetration and/or buy rate objectives)
- Ensure Brand initiatives are consistent with agreed upon goals, priorities, strategies, and brand equities
- Work closely with Brand Development team on understanding innovation pipeline for brand(s)/portfolio.
- Create and execute comprehensive marketing activation plans.
- Collaborate with and ensure effectiveness of working relationship with Market Strategy and Planning (MS&P) partners to ensure that go-to-market strategy and trade spend effectiveness is being followed and executed
- Work with MS&P on the commercialization of innovations and ensure Sales have all the tools required (sell sheets, etc) for innovations and for branded news.
- Work with Digital and E-Commerce team to ensure go-to-market strategy is being followed and executed.

**20% - Strengthen & Build Brand Management Process**
- Build organizational technical capabilities by providing day-to-day coaching and mentoring to cross-functional team and external partners.
- Ensure successful presentation, comprehension and integration of AOP, strategic plans, business reviews, and briefs to senior leadership team or business partners.
- Lead the relationship building with US, International and Cdn innovation teams

**10% - Admin Support**
- Manage A&P spending to ensure spend is within specified budget(s).
- Monitor brand(s) budget and track associated expenses in Allocadia (P&D); reconciling invoices against approved projects
- Assist SBM, Brand Management with process enhancement projects, as required

**Position Qualifications**
- 3-5 years experience in Brand management within Consumer Packaged Goods, ideally in Tier 1 food manufacturing. Bachelor’s Degree required, MBA a strong plus.
- Successful experience in developing and executing marketing programs, brief writing, and managing P&L’s
- Proven ability to deliver initiatives that have been realized and co

  • Associate Manager Brand

    3 days ago

    Mississauga, Canada Conagra Brands Canada Inc. Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's, Healthy Choice, Slim Jim, VH Sauces, Pogo and Vlasic, and emerging brands,...

  • Associate Brand Manager

    1 week ago

    Mississauga, Canada General Mills Full time

    **Job Description**: Associate Brand Manager dedicated to building and executing both short and long-term brand strategy for the Snacks business! This ABM will be focused on our exciting nutrition and organic brands (Lärabar and Annie’s) as well as act as the key lead for our Channels portfolio. Serve as a general manager to maintain the P&L and deliver...

  • Associate Brand Manager

    2 weeks ago

    Mississauga, Canada Campbell Soup Company Full time

    Imagine...working for a company that knows that its people are the key to its success in the marketplace. A company in which achieving extraordinary results and having a stimulating work experience are part of the same process. We cultivate and embrace a diverse employee population. We recognize that people with diverse backgrounds, experiences and...

  • Brand Manager

    1 week ago

    Mississauga, Canada Conagra Brands Canada Inc. Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's, Healthy Choice, Slim Jim, VH Sauces, Pogo and Vlasic, and emerging brands,...

  • Associate Manager, Brand Experience

    1 week ago

    Mississauga, Canada General Mills Full time

    **Job Description**: **OVERVIEW** Join the Canada Brand Experience team as an Associate Manager and get high profile experience on some of our most iconic brands such as Cheerios, Lucky Charms, Nature Valley and more! In this role you will have a holistic view of the business and be responsible for translating the business strategy into a fully integrated...

  • Assistant Brand Manager

    1 month ago

    Mississauga, Canada CONAGRA Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's®, Healthy Choice®, Slim Jim®, VH Sauces, Pogo and Vlasic®, and emerging...

  • Brand Development Manager

    1 week ago

    Mississauga, Canada Tree of Life Canada Full time

    Overview: **_ Our core purpose is “We are curators of unique brands, bringing elevated food and beverage experiences to Canadians.”_**_ Tree of Life Canada ULC_**: - is an Employer who strives to provide an inclusive work environment that involves everyone and embraces the diverse talent of its people. We are committed to meeting the needs of persons...

  • Brand Manager, Fisher Price

    6 days ago

    Mississauga, Canada Mattel Full time

    Company Description **CREATIVITY IS OUR SUPERPOWER.** It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up...

  • Brand Manager

    2 weeks ago

    Mississauga, Canada The Crump Group Inc. Full time

    **Job Title** - Brand Manager **Department**: - Marketing **Years of experience** - 3-5 yrs. **Position Type**: - Full Time-Permanent The Crump Group Inc., a large & rapidly growing pet food manufacturer based in Mississauga Ontario is seeking a dynamic, results oriented Brand Manager. This is an exciting opportunity to: - Work in a category that is...

  • Brand Manager

    1 week ago

    Mississauga, Canada The Crump Group Inc. Full time

    **Job Title** - Brand Manager **Department**: - Marketing **Years of experience** - 3-5 yrs. **Position Type**: - Full Time-Permanent The Crump Group Inc., a large & rapidly growing pet food manufacturer based in Mississauga Ontario is seeking a dynamic, results oriented Brand Manager. This is an exciting opportunity to: - Work in a category that is...

  • Brand Manager, Fisher Price

    7 days ago

    Mississauga, Canada Mattel Full time

    **CREATIVITY IS OUR SUPERPOWER.** It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do...

  • Brand Manager

    2 weeks ago

    Mississauga, Canada Conagra Brands Canada Inc. Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's, Healthy Choice, Slim Jim, VH Sauces, Pogo and Vlasic, and emerging brands,...

  • Brand Manager

    3 weeks ago

    Mississauga, Canada CONAGRA Full time

    Conagra Brands is one of North America's leading branded food companies. We have a rich heritage of making great food, and a team that’s passionate about innovation and growth. Conagra offers choices for every occasion through iconic brands, such as Hunts, Aylmer, Marie Callender's®, Healthy Choice®, Slim Jim®, VH Sauces, Pogo and Vlasic®, and emerging...

  • Brand Manager

    3 days ago

    Mississauga, Canada Henkel Full time

    At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home...

  • Brand Manager

    2 days ago

    Mississauga, Canada Henkel Full time

    At Henkel, you can be a game changer and craft your career. Unleash your entrepreneurial spirit by bringing your ideas to life within a global team. Our leading brands and technologies, along with our high-performing businesses will provide you with countless opportunities to develop your skills and explore new paths. Your career at Henkel will contribute to...

  • Brand Manager

    15 hours ago

    Mississauga, Canada Kao Corp. Full time

    Overview: **The role**: This position is responsible for executing the annual marketing plan/initiative calendar including NPD, key industry events, brand and awareness building and national programs that support the strategic direction and business objectives of the salon organization. This role will report to the local Marketing Manager and have close...

  • Monogram Appliances Field Sales Representative

    4 weeks ago

    Mississauga, Canada Brand Momentum Full time

    Job Title: Monogram Appliances Field Sales Representative Location: Toronto and GTA Job Type: Full-time, Travel Required Job Overview: We’re looking for a passionate and driven individual with a keen interest in sales & relationship management, you will play a key role in promoting brand awareness and building lasting connections with our clients. In this...

  • Monogram Appliances Field Sales Representative

    4 weeks ago

    Mississauga, Canada Brand Momentum Full time

    Job Title: Monogram Appliances Field Sales Representative Location: Toronto and GTA Job Type: Full-time, Travel Required Job Overview: We’re looking for a passionate and driven individual with a keen interest in sales & relationship management, you will play a key role in promoting brand awareness and building lasting connections with our...

  • Monogram Appliances Field Sales Representative

    3 weeks ago

    Mississauga, Canada Brand Momentum Full time

    Job Title: Monogram Appliances Field Sales Representative Location: Toronto and GTA Job Type: Full-time, Travel Required Job Overview: We’re looking for a passionate and driven individual with a keen interest in sales & relationship management, you will play a key role in promoting brand awareness and building lasting connections with our clients. In this...

  • Monogram Appliances Field Sales Representative

    3 weeks ago

    Mississauga, Canada Brand Momentum Full time

    Job Title: Monogram Appliances Field Sales Representative Location: Toronto and GTA Job Type: Full-time, Travel Required Job Overview: We’re looking for a passionate and driven individual with a keen interest in sales & relationship management, you will play a key role in promoting brand awareness and building lasting connections with our clients. In this...