Bilingual, Media Planner

5 months ago


Montréal, Canada Talon Outdoor Full time

Description

**ABOUT US_**

At Talon, our purpose is to be the independent agency of choice providing a pioneering global platform for brands to connect with audiences in the outside world. We want to reimagine the industry to deliver greater value for our clients whilst inspiring people and caring for our planet. We’re passionate about OOH and are on a mission to drive the growth of this sector within the media industry - changing perceptions of it as a legacy medium to one that is highly effective, creative, sustainable, and measurable for our clients.

In our first 10 years, our desire to offer intelligent, creative, technology-led OOH solutions and a full-service OOH offering saw us grow into a team of over 300 people located in key cities across the globe. In that time, we have been awarded for our approach to our people, our clients and our industry and want to continue and expand upon these successes.

**THE ROLE_**

The Media Planner will contribute to the growth and profitability of Talon OOH Canada by being the primary contact for their assigned group of clients. Additionally, the Media Planner will be responsible for ensuring that all tactical responsibilities are executed for clients in Print & Out of Home media. This position will manage an exciting amount of multiple projects, conceive and create new ideas, and ensure seamless execution of current processes. The individual in this role is required to possess bilingual proficiency in English and French. They should demonstrate excellent communication skills and have the ability to effectively manage expectations with clients, internal teams, and vendors.
- Maintain day-to-day contact for all clients to execute requests flawlessly while adhering to clients’ strategic direction
- Build and curate media plans, assisting the Supervisor with all proposals
- Work closely with the Supervisor to manage client contact; vendor relationships; & all aspects of a campaign
- Develop POVs and provide recommendations to clients; Provide administration support to ensure seamless execution of plans
- Identify areas of opportunity for improved operational efficiency and maximize technology for the benefit of the company and clients
- Anticipate client needs by identifying areas of growth in products/services/capabilities; collaborate with the Supervisor on opportunities within the client group
- Ensure process consistencies are met to achieve gold standards as set by their Supervisor and/or the Director
- Support Supervisors and Directors as needed across all clients
- Negotiate buys strategically to ensure savings and meet client objectives
- Provide feedback to partners and vendors
- Other tasks as assigned

**WHAT WE'RE LOOKING FOR_**
- 2+ years of comprehensive media and/or client service experience, high volume and proven client satisfaction required
- 1+ years of Out of Home and/or Print media experience required
- 1+ years of Programmatic Digital OOH experience on tech platforms is an asset
- North American OOH Experience is an asset
- Ability to effectively communicate in both French and English
- Strong business acumen with proven capabilities of understanding and implementing strategic decision-making for our business and client needs in negotiation and sales
- Have polished communication and listening skills as well as negotiating (internal/external)
- Have strong organizational skills as applied through an ability to manage multiple projects at once
- Strong cross-divisional collaboration skills
- Proven ability to build strong relationships (internal/external) that lead to maintained business, additional business, program implementation, enhanced processes/increased efficiencies’, open communication, constructive criticism, collaboration, conflict resolution, and the overall success of the company

**OUR TEAM_**

We put teamwork first and share a mutual goal to offer the best servicing to our clients. We also thrive to expand curiosity, challenge each other to enable professional growth and always ready to lend an helpful hand to the team. We are a small but mighty team that brings different area of expertise in the mix to adapt to the always changing industry of Out of Home advertising.

**WHY US_**

“The best thing about working at Talon is the space, time and expertise I’ve been given over the years to grow and develop my skills.” Client Manager at Talon

**OUR VALUES AND HOW WE WORK TOGETHER_**

**WE ARE BOLD_**

As industry provocateurs and pioneers, we respectfully challenge the status quo, take pride in our people, big ideas and partnerships.
- We embrace change
- We challenge respectfully
- We lead the way

**WE ARE HUMAN_**

We are a diverse collective of changemakers who value respect, fairness, and integrity and expect the same in return.
- We value collaboration and togetherness
- We are empathetic
- We embrace individuality

**WE ARE SMART_**

Our trailblazing spirit and learning centric culture ensures our knowledge provides



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