Campaign Insights Manager
3 weeks ago
AcuityAds is a leading technology company that provides marketers with a one-stop solution for omnichannel digital advertising with best-of-category return on advertising spend. Our journey automation technology,
**illumin, **offers planning, buying and real-time intelligence from one platform. With proprietary Artificial Intelligence,
**illumin** brings unique programmatic capabilities to close the gap between advertising planning and execution. AcuityAds is headquartered in Toronto with offices throughout Canada, the U.S., Europe, and Latin America. For more information, visit
**here**
Reporting directly to the Vice President of Analytics & Insights, the Campaign Insights Manager will own delivering data accuracy and compelling actionable insights for all our campaign deliverables to our clients (from customized Campaign reviews for our VIP clients, to weekly campaign check-reports for all our advertisers as well as any special projects from start to finish). We are seeing a leader with strong digital marketing expertise and a deep understanding of programmatic KPIs will help our Customer Success/Sales teams identify key growth opportunities across different brands, agencies and industries. Leading an high-performance team, your work is performed with a high degree of accuracy, vigilance and attention to detail and you coach and encourage the same from your team.
**What You Will Do**:
- Oversee day-to-day team operations (daily team huddles, escalations, operations meetings, etc.) in terms of delivering both automated and in-depth digital marketing reports and insights
- Develop a digital advertising insights framework that leads to actionable, value-add recommendations, and measurable business value
- Collaborate with peers and the data engineer team to drive increased automation of digital reporting and insights
- Support/Lead initiatives and efforts to increase both Sales and Client Success Manager’s understanding of Campaign performance for future client/business opportunities
- Proactively monitor leading industry reporting practices/tools to continuously innovate and improve reporting output
- Drive improvements of digital advertising measurement best practices through multi-touch attribution, media mix modelling, and A/B lift tests
- Provide people leadership; oversee people plans and strategies to attract, motivate and retain a highly diverse, qualified and engaged team to fulfill current and future business needs
- Enhance digital analytics capability by developing a “best-in-class” analytics team, via a program focused on training and development of both technical and communications skills
- Work with external and/or internal partners to develop and integrate advanced techniques for performance measurement and attribution.
- Collaborate with clients on marketing challenges and provide fact-based analytical advice activities that aligns to strategy & drives business profitability
- Provide case-studies/performance highlights to Marketing & Sales to drive demand for Acuity’s services
**Team Management**
- Strengths-based coaching mentality, with clear focus on building a team culture of engagement, psychological safety, performance-driven and fun
- Prioritizes, assigns and manages the intake and delivery of all reporting requests completed by a team of reporting analysts
- Train new Reporting Analyst staff on process and procedures, plus developing and maintain onboarding database/tutorials for internal systems, processes, and procedures
- Accountable for all client escalations for all team reporting deliverables
- Engage Product Team, AdOps, and other internal departments to collaborate on illumin functionalities/feedback
**What You Will Need**:
- Advanced skills in: VBA/Excel Macros, PowerPoint, Tableau, JIRA, Salesforce preferred
- Experience compiling data from Campaign Manger 360, Facebook Ads Manager, Brightroll, Appnexus, Amazon DSP, Snapchat, Extreme Reach, Moat, Reddit, Pinterest, Nielson and any other 3rd Party Platforms is required
- Knowledge of data structures and Systems
- Ability to navigate multiple data sources and combine results in cohesive manner
- Knowledge of Programmatic Advertising best practices specific to DSP technology
- Previous experience as a Reporting Analyst for Demand-Side Platform is an asset
- 5-10 yrs proven track record in Marketing/Advertising analytics (programmatic preferred), min 2 yrs in people management role
- Reporting or analytics experience with at least 2 media platforms (e.g.: Google Campaign Manager, Google Ads, Facebook Insights, Search Ads 360, etc.).
- Deep knowledge of performance media and analytics (can turn data into a story). Experience with both Google and Adobe Analytics, and with tag management platforms (e.g.: GTM, Adobe Launch, Tealium, etc.), and one or more testing platforms (e.g.: Optimizely, Adobe Target, etc.).
- An understanding of how traditional advertising and how it is planned and executed.
- Understanding
-
Campaign Manager
1 month ago
Toronto, Canada Noise Full timeWhat we're looking for The Campaign Manager plays a key role in the development and execution of social media, mobile, display, SEM and performance media plans. This includes planning, implementation, management and day to day maintenance of paid media activity, including programmatic and social media buys. Using expert knowledge of digital media and...
-
Manager, Campaign Analytics
1 month ago
Toronto, Canada Rogers Communications Full timeLooking to join a growing financial services team? Rogers Bank, a subsidiary of Canada's leading wireless, cable and media company, is expanding and seeking passionate individuals to develop and implement innovative financial solutions and experiences. The bank offers unique cash-back benefits and financing options for Rogers purchases using cutting-edge...
-
Campaign Manager
6 days ago
Toronto, Canada illumin Full timeillumin is a leading technology company that provides marketers with a one-stop solution for omnichannel digital advertising with best-of-category return on advertising spend. Our journey automation technology, **illumin, **offers planning, buying and real-time intelligence from one platform. With proprietary Artificial Intelligence, **illumin** brings...
-
Toronto, Canada Amazon Advertising Canada Inc. Full time3+ years of digital advertising and client facing roles experience - Experience analyzing data and best practices to assess performance drivers - Experience with annual brand and media planning Amazon Advertising operates at the intersection of advertising and eCommerce, and offers advertisers a rich array of media solutions across Amazon’s mobile and...
-
Bilingual Campaign Manager
5 days ago
Toronto, Canada illumin Inc Full timePosition Overview: Responsible for working with advertising agencies as well as brand direct to execute campaigns and measure and report on their effectiveness. What You Will Do: - Execute timely campaign launch, while maintaining high degree of campaign setup accuracy - Manage daily campaign reporting and escalate where applicable to ensure campaigns...
-
Kinesso - Campaign Manager, Search
1 week ago
Toronto, Canada IPG Mediabrands Full time**Position Summary** The role of the Campaign Manager, Search is responsible for the overall campaign performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance. **Key Responsibilities** - Support the Account Management team with insights to inform request for proposals (RFPs), decks, proposals...
-
Reprise - Campaign Manager, Social
1 month ago
Toronto, Canada IPG Mediabrands Full timeGeneral information **Agency**:Reprise **Function**:Social **Location**:Toronto, Canada **Job Ref#**:16537 - Description & Requirements **Position Summary** The role of the Campaign Manager, Social is responsible for the overall campaign performance and execution. Their goal is to provide best in class expertise and recommendations that drive...
-
Kinesso - Campaign Manager, Search
7 days ago
Toronto, Canada IPG Mediabrands Full timeLocation: Canada | Office: Toronto | Agency: Matterkind - Canada | Ref#: 8321 **Position Summary** The role of the Campaign Manager, Search is responsible for the overall campaign performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance. **Key Responsibilities** - Support the Account...
-
Kinesso - Campaign Manager, Search
7 days ago
Toronto, Canada IPG Mediabrands Full timeLocation: Canada | Office: Toronto | Agency: Kinesso - Canada | Ref#: 7486 **Position Summary** The role of the Campaign Manager, Search is responsible for the overall campaign performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance. **Key Responsibilities** - Support the Account...
-
Campaign Manager
1 month ago
Toronto, Canada Worksite Safety Full time**Location: Remote / Work From Home** **Compensation**:Salary dependent on experience + performance bonus The **Campaign Manager **role is highly collaborative position, with a focus on **Search Engine Marketing and Building Product Knowledge. **This role offers **opportunity for both career and skills growth **based on performance and willingness to...
-
Digital Campaign Manager
2 days ago
Toronto, Canada Mod Op Full timeWe’re seeking a Digital Campaign Manager to join Context Creative, a design firm committed to excellence.We are not a traditional design firm, nor an advertising agency. Trusted by clients providing vital public services, we make meaningful connections to solve complex communications and design challenges that affect real people and drive positive change....
-
Digital Campaign Manager
6 days ago
Toronto, ON, Canada Z953 Full timeAt Stingray, creativity, collaboration, and innovative technology are the pillars of our DNA. Are you ready to rock your career by joining a growing company, a team of music enthusiasts in a stimulating and fun work environment? Are you ready to join a team of tech-savvy music lovers and witness your career take off as you thrive in a setting like no...
-
Job: Digital Campaign Manager
3 weeks ago
Toronto, Canada Stingray Full timeDepartment Marketing Location Toronto At Stingray, creativity, collaboration, and innovative technology are the pillars of our DNA. Are you ready to rock your career by joining a growing company, a team of music enthusiasts in a stimulating and fun work environment? Are you ready to join a team of tech-savvy music lovers and witness your career take off as...
-
KINESSO - Senior Campaign Manager, Search
5 days ago
Toronto, Canada Mediabrands Full timePosition Summary The role of the Senior Campaign Manager, Search is responsible for the overall account performance and execution, as well as mentoring and training junior employees. Their goal is to provide best in class expertise and recommendations that drive performance. Key Responsibilities Partner with the Account Managers to provide insights that...
-
Digital Campaign Manager
1 month ago
Toronto, Canada Procter & Gamble Full timeDescription We are looking a full-time Digital Campaign Manager for Social Media to join P&G Canada in Toronto. The Digital Campaign Manager role is an integral part of both the Category In-House Media Team as well as the Category Brand Team. As a Digital Campaign Manager, you will be part of an in-house category media team that will create, buy,...
-
Digital Campaign Manager
2 hours ago
Toronto, ON, Canada Mod Op Llc Full timeWe’re seeking a Digital Campaign Manager to join Context Creative, a design firm committed to excellence. We are not a traditional design firm, nor an advertising agency. Trusted by clients providing vital public services, we make meaningful connections to solve complex communications and design challenges that affect real people and drive positive...
-
Marketing Campaign
1 month ago
Toronto, Canada Hansen Technologies Full time**Marketing Campaign Manager** **Location: Toronto, Canada (Hybrid) or Remote Based, Ontario Providence** **About The Role** Reporting directly to the Director of Demand and Engagement, the Marketing Campaign/Program manager will work directly with the extended global marketing team, sales, account management, and where appropriate with external 3 rd...
-
REMOTE Digital Campaign Manager
1 month ago
Toronto, ON, Canada Mod Op Llc Full timeWe’re seeking a Digital Campaign Manager to join Context Creative, a design firm committed to excellence. We are not a traditional design firm, nor an advertising agency. Trusted by clients providing vital public services, we make meaningful connections to solve complex communications and design challenges that affect real people and drive positive...
-
Digital Campaign Specialist
23 hours ago
Toronto, Canada AutoTrader.ca Full timeautoTRADER Media is looking for a Digital Campaign Specialist to support a territory of advertising agencies. The right candidate has a strong attention to detail, an ability to problem solve, excels in a fast-paced environment with strong communication skills. The Digital Campaign Specialist will become a liaison between the Account Executives and Ad...
-
Toronto, ON, Canada IPG Mediabrands Full timePosition Summary The role of the Senior Campaign Manager, Search is responsible for the overall account performance and execution, as well as mentoring and training junior employees. Their goal is to provide best in class expertise and recommendations that drive performance. Key Responsibilities Partner with the Account Managers to provide...