YouTube & Social Channel Manager

Get AI-powered advice on this job and more exclusive features. About Us At our core, we’re one team — but we wear many creative hats. You won’t just be running one account or pushing one type of content. You’ll be creating across a powerful ecosystem of internal brands: from Backdrop.com (trade shows, events, and visual storytelling) to Abacus Brands (our award-winning toy and educational company). And under Abacus, you’ll dive into a whole other world of IP — from National Geographic and ESPN, to Pixicade and original lines like Bill Nye The Science Guy, Penn & Teller, MasterChef, plushies, and more. It’s kind of like working at an agency… except everything is in-house, moving fast, and built to launch at scale. You’ll need range, good taste, and the ability to shift gears — but if you’ve got the creative chops, this is your dream playground. About Abacus Brands Abacus Brands is a recognized leader in toy innovation, blending education and entertainment through immersive AR and VR experiences. Our award‑winning products have earned top honors, including TIME Magazine's Best Inventions of the Year and the coveted 2022 STEM Toy of the Year. We proudly serve global retailers such as Walmart, Costco, and Target, and we have a growing international footprint spanning 32 countries. When it comes to redefining the future of play and learning, Abacus is leading the charge. About Backdrop.com Backdrop.com is a powerhouse in the world of event marketing and branded activations. We create bold, visually impactful trade show displays, pop‑ups, and experiential booths that help brands stand out and convert. From AEG and Live Nation to Kia, Enterprise, and hundreds of small and midsize businesses, we bring ideas to life — whether it’s for the main stage or the convention floor. If it’s happening live, Backdrop is behind the scenes making it unforgettable. Channels You Could Be Working On Abacus YouTubeBackdrop Instagram About the Role We’re building culture‑driven content — and we’re looking for a YouTube & Social Channel Manager to lead the way. If you know how to manage a YouTube channel like a pro, from optimizing video SEO to creating eye‑catching thumbnails and understanding the best times to upload, you’ll be our go‑to expert. You’ll not only guide the growth of our YouTube presence, but also oversee how we expand content across other social channels. We want someone who understands the rhythm of the social media universe and can turn that knowledge into actionable growth strategies. If you live in analytics, obsess over retention rates, and love turning data into explosive channel growth — this role is built for you. What You’ll Do Own the YouTube strategy across multiple brands and content types Optimize titles, thumbnails, playlists, and metadata for maximum reach Drive growth across TikTok, Reels, and other short‑form formats Collaborate with content creators, editors, and strategists to bring the vision to life You will own channel analytics dashboards, report weekly, and define growth KPIs Keep your finger on the pulse of algorithm updates and platform best practices What You Bring Proven experience managing and growing successful YouTube channels An understanding of the difference between “views” and actual performance A sharp eye for title, thumbnail, and content packaging Strong knowledge of Shorts, TikTok, and Instagram Reels A balance of left‑brain analytics and right‑brain creativity The Perks Competitive Compensation + Health Benefits: Competitive salary with solid earning potential, complemented by annual raises, profit sharing, and opportunities for commission, equity and options. Health benefits include Medical, Dental, Vision, and more; PPO medical, 401k. Work‑Life Balance: Enjoy hybrid flexibility, paid vacation, sick leave, and a culture that truly respects your time inside and outside of work. Creative Workplace & Vibrant Culture: Be part of a dynamic, supportive, and creative group, where your work is valued and you get the opportunity to build an audience at scale alongside a creative‑first team that gets it. No red tape — full creative freedom. How to Apply No resumes. Just receipts. Send Us 📺 YouTube channels you’ve helped grow and managed 🎯 Before/after metrics or performance insights 💡 A portfolio that shows off your best content ideas Extra Credit: Send a quick video intro. Doesn’t have to be polished — just show us who you are. Contact: samantha@abacusbrands.com Seniority Level Entry level Employment Type Full‑time Job Function Marketing, Public Relations, and Writing/Editing Industries Events Services #J-18808-Ljbffr