Content and Demand Generation Specialist
2 days ago
Content and Demand Generation Specialist Our client, a leading brand in the home improvement/consumer products space. is looking for a Content & Demand Generation Specialist to support its growing B2B and B2C marketing efforts. This role blends creative storytelling with data-driven performance marketing, helping bring products to life across digital, social, retail, and professional channels. This role is located in Concord, and Hybrid in office 3x week What You’ll Do Content Marketing & Storytelling Create technical and educational content, including white papers, product sheets, case studies, blogs, and video scripts. Maintain the editorial calendar and ensure content accuracy, consistency, and alignment to brand voice. Update and manage website content. Use analytics and social-listening tools to generate content insights and opportunities. Collaborate with in-house creative teams to manage content workflows via Asana. Partner with product and R&D teams to translate technical information into clear customer benefits. Demand Generation & Paid Media Plan and execute multi-channel marketing programs across email, SEO/SEM, paid social, paid search, webinars, and retail media. Manage lead-nurture programs and perform A/B testing to improve conversion rates. Work closely with the media agency to optimize seasonal campaigns on time and within budget. Track key metrics for web, paid media, and campaign performance. Maintain a digital asset library to support ongoing demand-gen activity. Analytics & Reporting Build dashboards and provide regular insights to marketing, sales, and leadership teams. Use data to guide content priorities, optimize campaigns, and improve ROI. Cross-Functional Collaboration Align marketing efforts with product and sales teams to support go-to-market strategies. Provide guidance to junior team members or freelancers as needed. What You Bring 3–6 years of B2B/B2C marketing experience—ideally in manufacturing, home-improvement, or related sectors. Exceptional writing skills with the ability to translate technical product information into engaging content. Experience with marketing and analytics platforms (HubSpot, Asana, Brandwatch, GA4, Looker Studio). Knowledge of CMS platforms (Sitecore is an asset). Strong project-management skills and the ability to juggle multiple priorities. Experience with demand-gen programs, ABM, or studio/production environments is a plus. A proactive, collaborative, and detail-oriented mindset with strong communication skills. #J-18808-Ljbffr
-
Hybrid Content
2 days ago
Vaughan, Canada Gilder Search Group Full timeA leading brand in home improvement is seeking a Content and Demand Generation Specialist. This hybrid role involves creating engaging content, executing multi-channel marketing strategies, and analyzing performance metrics. Ideal candidates should have 3–6 years of experience in B2B/B2C marketing and possess exceptional writing skills. This position...
-
Hybrid Content
1 day ago
Vaughan, Canada Gilder Search Group Full timeA leading brand in home improvement is seeking a Content and Demand Generation Specialist. This hybrid role involves creating engaging content, executing multi-channel marketing strategies, and analyzing performance metrics. Ideal candidates should have 3–6 years of experience in B2B/B2C marketing and possess exceptional writing skills. This position...
-
Content and Email Marketing Specialist
5 days ago
Vaughan, Canada Canada MedLaser Clinics Full timeWe require a creative marketing professional, preferably with a writing background. You should be able to develop engaging content for both organic and Search Engine Optimization. Responsibilities include - Create, execute and optimize content marketing plans and initiatives to achieve business goals - Collaborate with design and social teams to produce...
-
E-commerce Content Specialist
2 days ago
Vaughan, Canada Recooty Full timeLocationRemote (Eastern time zone preferred) Position TypePart-Time or Full-Time Reports ToCreative Director About Shop InnovatorWe’re a boutique digital agency specializing in scaling high-ticket, brick-and-click Shopify brands. Our clients sell premium physical products—think fire pits, backyard greenhouses, artisan rugs, and Hi-Fi audio equipment. We...
-
Communications and Media Relations Specialist
2 weeks ago
Vaughan, Canada Toronto and Region Conservation Authority (TRCA) Full time**Position Details**: **Current Rate of Pay**: Min = $83,582, Max = $90,617 **Employment type**: Full-Time Permanent **Hours of work**: 35 hrs/week **Work location**: Head Office **Division**: Corporate Services **Business unit**: Communications, Marketing and Events **Remote Work**: Hybrid **About TRCA**: With more than 60 years of experience,...
-
Personal Support Worker
2 days ago
Vaughan, Canada Elite Specialist Group Full timeElite Specialist Group is a dynamic organization that deals with Accident Benefit claim assessments, medical devices, in-home care, treatment, and therapy for patients who have been in motor vehicle accidents. We are looking for highly motivated and passionate Personal Support Workers for our clients in Brampton. You will be required to assist with daily...
-
Marketing Assistant
17 hours ago
Vaughan, Canada Blendtech Full timeThe Marketing Assistant / Content Writer (MA/CW), under the direction of the Project manager, will assist with our upcoming eCommerce website. The MA/CW will create content for blogs, articles, product descriptions, brochures/catalog cutsheets, presentations, manuals, white papers, social media, and the company website. This is a full-time permanent...
-
Specialist, Business Development
2 weeks ago
Vaughan, Canada Miller Thomson LLP Full timeWe are looking for two **Specialists, Business Development (Proposals)**,** **to join our firm** in any of our offices**. This role also has the ability to **work remotely**, with local proximity to attend one of our offices if needed. The Specialist, Business Development (Proposals), is responsible for managing the complete cycle of the bid response...
-
General Practitioner
2 weeks ago
Vaughan, Ontario, Canada Advantage Medical Staffing Full timeNow Hiring: General Practitioner (GP) | Fee-for-Service Clinic | Vaughan, Ontario, Canada Location: Prestigious Vaughan – within a high-traffic retail hub with ample parking Start Date: Flexible Job Type: Full-time or Part-time Clinic Type: Private Medical Centre | FFS preferred Package: Up to CAD $700,000 per year | Modern facility | No recruitment...
-
Internal Communications Specialist
7 days ago
Vaughan, Canada Longo's Full timeAre you looking to take your career to the next level? Find ways to impact the success across many locations? Why not join us? **Position: Internal Communications Specialist** **Job Overview**: The Internal Communications Specialist role develops and delivers internal communications that builds Team Member engagement and fosters the unique Longo’s...