Director, Content and Brand Marketing

4 weeks ago

Calgary, Canada Ambrose University Full time
p>The Director of Marketing and Communications is responsible for managing media relations, writing and editing content, managing Ambrose’s brand, developing annual campaigns, managing crisis communications, and overseeing various Communications projects. The Director is responsible for the day-to-day administration of the Marketing and Communications team while working closely with internal stakeholders to support their marketing and communications needs.Duties and Responsibilities
  • Manage and develop marketing and advertising campaigns.
  • Develop and manage the Communications budget. This includes tracking invoices, VISA statements, and other expenses.
  • Develop and implement a multichannel marketing strategy to support Ambrose’s recruitment initiatives.
  • Work with internal stakeholders to increase enrolment through multichannel marketing tactics.
  • Develop and maintain an annual roadmap of Communications projects.
  • Work with internal stakeholders to define and refine various communications-related projects. li>
  • Maintain and update Ambrose’s Crisis Communication Plan.
  • Oversee the management of Ambrose’s website.
  • Provide direction and support for photography and video projects.
  • Manage and protect Ambrose’s brand with oversight of brand standards.
  • Thorough knowledge of internal communications is required.
  • Experience in writing content for newsletters, media relations, and social media is required.
  • Strong knowledge of media and public relations and social media is required.
Skills
  • Proficient in the use of Microsoft 365, Adobe Creative Suite, Asana, and content management systems.
  • Able to support change management, employee engagement, internal branding, and values-based communication.
  • Able to manage multiple, concurrent projects under tight timelines.
  • Excellent verbal and written communication skills.
  • Able to prioritize projects and tasks based on the strategic needs of the organization.
  • Must have a quality of spirit that will be reflected in a growing relationship with God and interpersonal relationships.
  • Sensitive and able to work with a diversity of people and cultural groups.
Other
  • Able to work evenings and weekends if required.
  • Employment is contingent upon satisfactory background criminal check and academic transcripts.
  • In accordance with Canadian immigration requirements, priority will be given to Canadian citizens and permanent residents of Canada.

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