Video Content Creator F/H
4 weeks ago
What you’ll do:
- Create short- and long-form written content (blogs, eBooks, web pages, guides and templates, email newsletters, email drip sequences, and presentation slides).
- Collaborate with SEO specialists to optimize content for search engines, ensuring it drives traffic and engagement.
- Refine and update existing content to keep it relevant and engaging.
- Use data insights to make informed decisions about content creation, iteration, and prioritization.
- Conduct interviews and in-depth research to produce content that reflects our thought leadership and expertise.
- Stay up-to-date with industry trends, competitor activity, and emerging topics to ensure our content is timely and relevant.
- Work closely with the content team to help develop the content calendar and execute content strategies aligned with product launches, campaigns, and industry events.
- Work with the marketing ops team to track and report on content performance metrics (e.g., li>
- Use AI tools like Gemini and Copilot to help with content production.
What you’ll need:
- Bachelor's degree in English, Journalism, Communications, or related field.
- 5+ years of experience in B2B content marketing or copywriting.
- Experience with SEO best practices and content optimization techniques.
- Experience writing for different audiences across the sales funnel and familiarity with buyer personas, customer journey mapping, and demand generation content.
- Familiarity with content management systems (e.g., WordPress), marketing automation tools (e.g., li>
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
- Knowledge of video or multimedia content production is a plus.
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