Senior Brand Manager

Kyowa Kirin is a fast-growing global specialty pharmaceutical company that applies state-of-the-art biotechnologies to discover and deliver novel medicines in four disease areas: bone and mineral; intractable hematologic; hematology oncology; and rare disease. A Japan-based company our goal is to translate science into smiles by delivering therapies where no adequate treatments currently exist working from drug discovery to product development and North America we are headquartered in Princeton NJ with offices in California, North Carolina and Mississauga, Ontario. Summary of Job The Senior Brand Manager will be responsible for developing and executing successful launch and post-launch brand plans and programs for the rare disease franchise within Kyowa Kirin Canada. Essential Functions Responsible for leading the development and execution of promotional strategies and tactical plans with a focus on key customer targets for the rare disease franchise. Partner with internal and external teams to ensure strategic alignment across commercial functions and seamless rollout of launch and post-launch marketing activities. This includes print and digital materials as well as collaboration with Patient Services, Medical Affairs, Market Access, and Sales to support the effective delivery of activities including speaker programs and congresses. Lead and oversee the creation, review and use of effective and compliant marketing materials, including submission to and approval by Pharmaceutical Advertising Advisory Board (PAAB) and Advertising Standards Canada (ASC) codes and rules as applicable. Utilize customer and marketplace insights to identify, develop and execute marketing initiatives. Lead and gain approval for marketing strategies and tactics through the internal review processes and ensure all marketing activities comply with regulatory and legal requirements. Effectively manage the operational marketing brand budget. Effectively manage external agencies in support of marketing materials development and activities. Collaborate with sales training to develop new training programs and sales meetings that drive execution of brand messaging, including leading plan of action and sales meeting marketing efforts. Demonstrate strong ethical and integrity standards, including adhering to all applicable federal and provincial regulations and Kyowa Kirin Canada compliance policies. Identify key performance indicators and proactively analyze business problems/competitive horizon, identify key issues and then recommend solutions to address. Job Requirements Education: Bachelors Degree is required. MBA is a plus. Experience 5-7 years of pharmaceutical marketing. Experience in Rare Disease preferred. Budget and vendor management. Acts as a team player. Expert understanding of Canadian pharmaceutical advertising laws the PAAB and ASC Codes, the IMC Code of Conduct and related regulatory requirements. Outstanding leadership team management and presentation skills. Launch experience a plus. Sales and market research experience a plus. Technical Skills Proficient in MS Office Suite. Non-Technical Skills Ability to lead without authority. Demonstrated ability to organize, prioritize, meet deadlines, make decisions and change course of action quickly. Strong interpersonal and communication skills. A strong work ethic is required. Detail-oriented and excellent follow-through. Has the ability to flex and deal with ambiguity in a dynamic fast-paced high-growth environment. Has a passion for personal learning and development to grow with the company. Cultural sensitivity and ability to develop consensus within a multinational organization. Physical Demands Normal office environment with prolonged sitting and extensive computer work. Working Conditions Requires up to 20% domestic and international travel. KKNA and all of its employees have an obligation to act in accordance with the law and with integrity in all our operations and interactions. It is the policy of Kyowa Kirin North America Inc. to provide equal employment opportunity to all qualified persons without regard to race, religion, creed, color, pregnancy, sex, age, national origin, disability, genetic trait or predisposition, veteran status, marital status, sexual orientation or affection preference, or citizenship status or any other category protected by law. Required Experience: Manager Key Skills Digital Marketing, Marketing, Management Experience, Profit & Loss, Analysis Skills, Microsoft Powerpoint, Market Research, Project Management, Product Management, P&L Management, Product Development, Branding Employment Type: Full Time Experience: years Vacancy: 1 #J-18808-Ljbffr