Senior Brand Manager

Overview Kyowa Kirin is a fast-growing global specialty pharmaceutical company that applies state-of-the-art biotechnologies to discover and deliver novel medicines in four disease areas: bone and mineral; intractable hematologic; hematology oncology; and rare disease. A Japan-based company, our goal is to translate science into smiles by delivering therapies where no adequate treatments currently exist, working from drug discovery to product development and commercialization. In North America, we are headquartered in Princeton, NJ, with offices in California, North Carolina, and Mississauga, Ontario. Summary of the Role The Senior Brand Manager will be responsible for developing and executing launch and post-launch brand plans and programs for the rare disease franchise within Kyowa Kirin Canada. Responsibilities Lead the development and execution of promotional strategies and tactical plans focused on key customer targets for the rare disease franchise. Partner with internal and external teams to ensure strategic alignment across commercial functions and seamless rollout of launch and post-launch marketing activities, including print and digital materials, and collaboration with Patient Services, Medical Affairs, Market Access, and Sales to support speaker programs and congresses. Lead and oversee the creation, review, and use of compliant marketing materials, including submission to and approval by PAAB and ASC codes and rules, as applicable. Utilize customer and marketplace insights to identify, develop, and execute marketing initiatives. Lead and obtain approval for marketing strategies and tactics through internal review processes and ensure all activities comply with regulatory and legal requirements. Effectively manage the operational marketing brand budget. Effectively manage external agencies in support of marketing materials development and activities. Collaborate with sales training to develop new training programs and sales meetings that drive execution of brand messaging, including leading plan of action and sales meeting marketing efforts. Demonstrate strong ethical and integrity standards, including adherence to applicable federal and provincial regulations and Kyowa Kirin Canada compliance policies. Identify key performance indicators and proactively analyze business problems/competitive horizon, identify issues, and recommend solutions. Qualifications Education Bachelor’s Degree is required. MBA is a plus. Experience 5-7 years of pharmaceutical marketing. Experience in Rare Disease preferred. Budget and vendor management. Acts as a team player. Expert understanding of Canadian pharmaceutical advertising laws, the PAAB and ASC Codes, the IMC Code of Conduct and related regulatory requirements. Outstanding leadership, team management, and presentation skills. Launch experience a plus. Sales and market research experience a plus. Technical Skills Proficient in MS Office Suite. Non-Technical Skills Ability to lead without authority. Demonstrated ability to organize, prioritize, meet deadlines, make decisions, and adapt quickly. Strong interpersonal and communication skills. A strong work ethic. Detail-oriented with excellent follow-through. Ability to adapt to ambiguity in a dynamic, fast-paced, high-growth environment. Commitment to learning and development; cultural sensitivity and ability to build consensus in a multinational organization. Physical Demands & Working Conditions Normal office environment with prolonged sitting and extensive computer work. Up to 20% domestic and international travel. Equal Opportunity & Privacy Kyowa Kirin North America, Inc. provides equal employment opportunity to all qualified persons. All personal data collected through this site is processed for recruitment purposes in accordance with applicable laws and internal policies. For details, please refer to the privacy notices and consent statements included in the application process as applicable. #J-18808-Ljbffr