Senior Insights Manager
6 days ago
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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.
Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.
Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.
A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.
Travel Required?: No Travel
Date: May 17, 2024
Hybrid
No Relocation Assistance Offered
#160220 - Sydney, New South Wales, Australia
Who We Are
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.
We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.
If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team
Job Summary :
We are looking for a Senior Consumer & Insights brand manager to gather, analyse, interpret data and insights to inform business decisions, strategies, marketing campaigns, product development and other key initiatives.
Main Responsibilities :
In this role you will:
- Bring and Keep People Front & Centre of the business
- Deliver best-practice market insights, enabling people focused strategies to shape the decisions our business makes around key brand, innovation and customer initiatives.
- Be the subject matter expert and advisor to key stakeholders to ensure that people centrinsic insights are embedded into all aspects of the business.
- Designing, developing, and implementing actionable research programs for CP brands.
- Discussing specific business and brand health opportunities with Brand and recommending appropriate research design/plan
- Lead and manage research projects according to the needs of the business to help deliver relevant insights and keep on top of trends. (e.g. MMM)
- Shopper & brand experience activation:
- Work with social listening tools / shopper agencies to identify opportunities for growth in innovation, design product/ pack experience and retail experience
- Assist brand teams with building Omnichannel shopper journeys
- Manage all third-party research suppliers including selection and performance. Also work with third parties to identify new research techniques and solutions in line with business needs.
Required (Education, Knowledge required, Language skills, etc)
- Bachelor’s degree with at least 7-8 years relevant experience
- At least 3 to 5 years of proven experience in a research/ insights agency ( Ideally with additional experience in the client side of a multinational or in a advertising agency strategy role or in an innovation agency)
- Experience in Consumer & Market Insights for innovation/ mining trends/ NPD insights
- Prior experience in social listening/ research/ media intelligence company with involvement in digital strategy market, brands insights based on social media and web would have an advantage
- Experience in new product innovation, consumer feedback in innovation process that helps to learn, adapt and test online
- Strong command of standard and evolving insights methodologies, including culture and data to solve complex business challenges and create/recommend appropriate action.
- Articulate and able make impactful presentations and influence an audience
- Strong ad hoc research background;
- Experience in U&A, Segmentation, Strategic and Brand Development Research (including Innovation)
Preferred Requirements:
- Experience working in consumer product goods preferred
#LI-HR1
Our Commitment to Sustainability
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.
Our Commitment to Diversity, Equity & Inclusion
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be our authentic selves, feel treated with respect and have the support of leadership to impact the business in a meaningful way.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.
#LI-Hybrid
Job Segment: Senior Brand Manager, Marketing Manager, Product Development, Brand Manager, Branding, Marketing, Research
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