Digital Marketing Director

2 months ago

Ottawa, Canada Smart Capital Center Full time

Smart Capital Center offers investors real-time valuations of commercial real estate and access to cost-effective lending options. Using proprietary technology, we provide an indispensable advantage in the CRE space through the lowest cost and fastest turnaround time.

Now we're looking for a Digital Marketing Director to enable banks, real estate companies, private lending institutions, and other property-related organizations to grow their business through our solutions.

As the Digital Marketing Director, you will develop and manage a multi-channel marketing strategy that incorporates marketing automation, digital, social, and offline channels. This is a great opportunity to work closely with the founder and executive team and learn the operations of an ambitious startup. We want to invest in you and your future.

WHAT YOU’LL DO

  • Develop a comprehensive marketing plan and drive strategies proven by testing and metrics.
  • Own all online channels, including social media and the corporate website.
  • Supervise the creation and management of marketing content, such as blogging, SMM, video, podcasting, and email marketing.
  • Use market analysis to develop strategies to strengthen the company's position in the industry.
  • Monitor benchmarks for measuring the impact of social media campaigns and report on their effectiveness.
  • Manage all phases of market research studies and publications.
  • Support sales and lead generation efforts through various marketing channels.
  • Manage the marketing team to cultivate growth and harness potential.

REQUIREMENTS AND QUALIFICATIONS

  • 2-3 years of extensive experience in digital marketing, advertising, or PR in a leadership role.
  • In-depth knowledge of growth hacking and all digital marketing channels.
  • Understanding of social media platforms and how each can be deployed in different scenarios.
  • Experience with PR and media relations.
  • Excellent organizational and leadership skills.
  • Exceptional copywriting skills.
  • Hands-on experience with SEO principles including keyword research and Google Analytics.
  • Bachelor’s degree in marketing, communications, business administration, or related field.
  • Excellent verbal and written English skills.
  • Relevant industry knowledge, preferably in fintech, e-commerce, or creative agencies.

HERE'S WHAT YOU CAN LOOK FORWARD TO AS PART OF THE TEAM.

As our Digital Marketing Director, you’ll be at the forefront of innovation in a $17-trillion industry. You’ll have a significant impact as you navigate this dynamic environment alongside a team of specialists.

You’ll receive competitive compensation, health insurance coverage (80% covered), up to 20 business days of paid vacation, and opportunities for training and conference participation.

This is what it’s like to work at one of GlobeSt.com's Best Places to Work for 2021. Visit us at spacequant.com to learn more about us and we hope to welcome you into our team soon.

Job Type: Full-time

Benefits:

  • Paid time off

Schedule:

  • 8 hour shift
  • Monday to Friday

Application Question(s):

  • What is your salary expectation for the role?
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