Consultant, Digital Analytics
3 weeks ago
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Location: Toronto, ON
Time Type: Full time
Posted On: Posted Yesterday
Time Left to Apply: End Date: November 27, 2024 (11 days left to apply)
Job Requisition ID: 2424071
We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.
At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
To learn more about CIBC, please visit CIBC.com.
What You’ll Be Doing
Imagine a role where you are responsible for building banking experiences for a digital bank As part of the Simplii Digital team within the Simplii Financial organization, you will work alongside Simplii’s Digital technology delivery team to build enhancements and deliver a best in class digital customer experience for the Simplii online and mobile banking platforms.
As a Digital Analytics Consultant, reporting into the Director of Digital Analytics, you will be responsible for managing and maintaining Adobe and Google Analytics frameworks for Digital Strategy initiatives and Digital Marketing campaigns. You will provide tactical insight, consultation, and support to Digital programs and initiatives, and drive its reporting and enablement leveraging tools such as Adobe Analytics, Google Analytics, and Tableau. You will also lead efforts to stay abreast of Digital Analytics best practices and proactively drive the implementation and reporting of these best practices, in collaboration with various cross-functional teams (e.g., Sales, IT, Product, etc.).
At CIBC, we enable the work environment most optimal for you to thrive in your role. Details on your work arrangement (proportion of on-site and remote work) will be discussed at the time of your interview.
How You'll Succeed
- Insights/Reporting: Creating detailed and actionable reports for senior leadership, highlighting key findings and recommendations (Product Performance/Campaign Performance).
- Technical Integration: Supporting the implementation and use of digital analytics tools and platforms (e.g., Adobe Launch, Marketing Pixels, etc.).
- Stakeholder Management: Working closely with various stakeholders to ensure that digital KPIs are effectively measured and reported against. Work collaboratively with teams across Simplii and Digital Analytics, Sales, Strategy, and Technology to ensure timely and end-to-end enablement of marketing and technology initiatives across a wide array of enterprise platforms (e.g., .COM, Online Banking, Mobile Banking, etc.).
- Compliance and Data Governance: Ensuring that all digital analytics practices comply with relevant data privacy laws and organizational policies.
- Optimization & Strategy: Continuously monitor digital performance, analyze and translate raw data from a variety of sources, and make recommendations for optimization and improvement. You'll create and manage KPI reporting dashboards. Drive, manage, and execute Digital Analytics initiatives, and realize efficiencies by leveraging existing Digital Analytics integrations as well as providing recommendations and best practices for new integrations.
Who You Are
- You can demonstrate 3-5 years of experience in digital analytics or in a similar role. Driven to learn, research, and improve analytics skillset. Strong proficiency with Adobe Launch is preferred. Working in a financial institution is an asset.
- You have a degree in mathematics, statistics, or an analysis-driven discipline.
- You're digitally savvy. You seek out innovative solutions and embrace evolving technologies. You can easily adapt to new tools and trends. You have experience in JavaScript coding/debugging and experience with designing Digital Analytics solutions for Single Page Application Frameworks and Mobile Apps. Experience with ObservePoint is an asset.
- Your influence makes an impact. You know that relationships and networks are essential to success. You inspire outcomes by making yourself heard.
- You act like an owner. You thrive when you're empowered to take the lead, go above and beyond, and deliver results.
- You look beyond the moment. You make decisions and take actions that will make a difference today and tomorrow. You proactively seek new solutions to overcome all obstacles.
- Values matter to you. You bring your real self to work and you live our values - trust, teamwork, and accountability.
What CIBC Offers
At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.
- We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.
- Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
- We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.
*Subject to plan and program terms and conditions.
What you need to know
- CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com.
- You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.
- We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.
Job Location: Toronto-161 Bay St., 4th
Employment Type: Regular
Weekly Hours: 37.5
Skills: Adobe Analytics, Analytical Thinking, Banking, Business, Collaboration, Cross-Functional Teamwork, Dashboard Reporting, Data Privacy, Digital Analytics, Digital Customer Experience, Digital Marketing, Digital Marketing Campaigns, Digital Strategy, End-to-End Testing, KPI Reporting, Marketing, Marketing Campaigns, Metrics Development, Mobile Banking, Online Banking, Product Knowledge
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