Marketing Specialist, Growth
5 days ago
Specialist, Growth Marketing - Online Grocery (PC Express)
Location: 500 Lakeshore Blvd West, Toronto ON
This role requires 4 days in-office.
At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experience, or designing an app that will impact the lives of people across the country, we’re up for the challenge. From our office in Downtown Toronto, we’ve created leading eCommerce experiences in the online grocery shopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.
Why is the role important?
We are building Canada’s #1 online grocery service, allowing customers to shop in more ways and receive their groceries when, where and how they want. This journey will be transformational not just for us, but all Canadians. We need big ideas, bigger enthusiasm, and lots of diverse skills to come together and make this a reality. You will be a foundational part of that.
As Marketing Specialist for Online Grocery, you will be a key player in driving the growth initiatives for PC Express. Reporting to the Sr. Manager Online Grocery Marketing, you’ll create, coordinate, and execute strategic growth initiatives aimed at increasing customer acquisition, loyalty and enabling new capabilities. You will collaborate with various teams on the development and execution of marketing campaigns and go-to-market plans. You will use data-driven insights to measure and report on overall PC Express performance, specific program progress, as well as identifying opportunities for optimization and future improvement.
What you'll do:
Planning:- Work with the Sr. Marketing Manager to plan growth initiatives across owned, paid and earned channels with a focus on driving customer acquisition, loyalty and business results
- Identify opportunities for new customer acquisition, adoption of new product launches, and initiatives to grow weekly active users.
- Collaborate with various teams to gather inputs, requirements, business needs for growth initiatives.
- Assess growth program objectives and develop go-to-market plans and execution tactics
- Prepare creative briefs, manage campaign calendars and projects ensuring a successful launch
- Review creative recommendations and provide feedback ensuring alignment with brand positioning, tone, and business needs
- Collaborate with Customer Relationship Growth team on the prioritization, segmentation, and deployment of program messaging across channels (email, site, app)
- Collaborate with broader teams to include PC Express messaging across their channels (in-store, other business unit channels…).
- Collaborate with digital agency and external vendors on paid channel assets, execution tactics, and program performance.
- Demonstrate strong collaboration and influencing skills to ensure successful execution of marketing initiatives
- Support the broader growth and marketing team to deliver on growth objectives (growing weekly active users).
- Use internal tools and external platforms to report on business results, campaign performance, and key learnings
- Report on new growth initiatives, channels, and messaging tests to develop best practices models and execution playbooks
- Use learnings from previous campaigns and tests to recommend future improvements
- Contribute to overall growth strategy development and planning
- 2-4 years in Marketing or related experience, preferably retail or e-commerce
- Understanding of digital marketing and e-commerce principles and best practices
- Experience executing or and traditional marketing tactics (owned, earned, and paid)
- Ability to generate meaningful business and customer insights from disparate data
- Growth mindset – you know there’s always a better way to do things and are willing to disrupt yourself or the status quo, customer obsessed with an entrepreneurial spirit
- Strong attention to detail, highly organized, able to prioritize multiple projects while working effectively and independently in a fast-paced environment with constant change
- You easily build relationships and can work with teams across multiple roles and functions
- Advanced knowledge of Microsoft Excel is a must
- Undergraduate degree in a related discipline an asset
- Understanding of basic HTML and web markup an asset
- Experience with SQL and analytics platforms an asset
How You’ll Succeed:
At Loblaw Digital, we seek great people to continually strengthen our culture. We believe great people model our values, are authentic, build trust and make connections. We’re able to keep innovating because our colleagues are passionate about their work and excited about the future of eCommerce.
Looking for a challenge? Good. Love an innovative work environment? Even better.
#J-18808-Ljbffr-
Growth Marketing Specialist
3 days ago
Old Toronto, Canada Panda Hub Inc. Full timeWe are seeking a Growth Marketing Specialist to drive user acquisition, retention, and revenue growth through innovative marketing strategies. The ideal candidate will be data-driven, creative, and passionate about driving measurable results.Responsibilities:Develop and execute multi-channel marketing campaigns to acquire and engage users across various...
-
Growth Marketing Specialist
5 days ago
Old Toronto, Canada Panda Hub Inc. Full timeWe are seeking a Growth Marketing Specialist to drive user acquisition, retention, and revenue growth through innovative marketing strategies. The ideal candidate will be data-driven, creative, and passionate about driving measurable results.Responsibilities:Develop and execute multi-channel marketing campaigns to acquire and engage users across various...
-
Growth Marketing Specialist
2 weeks ago
Toronto, Canada 7 Knots Digital Full time7 Knots Digital is looking for a proactive, client-facing Growth Marketing Specialist with a passion for content creation, leveraging AI, and a deep understanding of marketing automation platforms, particularly HubSpot and Omeda. The ideal candidate has 3-5 years of experience in B2B email market
-
Growth Marketing Specialist
7 days ago
Toronto, Canada Seequent Full time**The Company** Seequent builds world-leading subsurface software, helping create a better understanding of the earth to ensure a better world for all. We are constantly evolving at the forefront of technology to transform how geo-professionals work, eliminating barriers to understanding by connecting software, teams, and the tools they need. Every day,...
-
Growth Specialist
1 month ago
Old Toronto, Canada Knix Full timeAre you passionate about driving growth through paid social channels and eager to take your career to the next level in a fast-paced environment? Are you someone who thrives on analyzing data, collaborating with cross-functional teams, and spearheading innovative strategies to drive results? If so, we're looking for a Growth Specialist to join our team at...
-
Growth Specialist
1 month ago
Old Toronto, Canada Knix Full timeAre you passionate about driving growth through paid social channels and eager to take your career to the next level in a fast-paced environment? Are you someone who thrives on analyzing data, collaborating with cross-functional teams, and spearheading innovative strategies to drive results? If so, we're looking for a Growth Specialist to join our team at...
-
Growth Specialist
1 month ago
Old Toronto, Canada Knix Full timeAre you passionate about driving growth through paid social channels and eager to take your career to the next level in a fast-paced environment? Are you someone who thrives on analyzing data, collaborating with cross-functional teams, and spearheading innovative strategies to drive results? If so, we're looking for a Growth Specialist to join our team at...
-
Growth Specialist
4 weeks ago
Old Toronto, Canada Knix Full timeAre you passionate about driving growth through paid social channels and eager to take your career to the next level in a fast-paced environment? Are you someone who thrives on analyzing data, collaborating with cross-functional teams, and spearheading innovative strategies to drive results? If so, we're looking for a Growth Specialist to join our team at...
-
Growth Specialist
4 weeks ago
Old Toronto, Canada Knix Full timeAre you passionate about driving growth through paid social channels and eager to take your career to the next level in a fast-paced environment? Are you someone who thrives on analyzing data, collaborating with cross-functional teams, and spearheading innovative strategies to drive results? If so, we're looking for a Growth Specialist to join our team at...
-
Director, Growth Marketing
1 month ago
Old Toronto, Canada Hour Consulting Full timeOur client is an innovative real estate based technology company. They are on a mission to transform how home buyers and sellers understand the Real Estate Market. They are growing rapidly and looking for a Director, Growth Marketing to join their award winning team. This is an opportunity to work on a product revolutionizing the real estate market. ...
-
Director, Growth Marketing
1 month ago
Old Toronto, Canada Hour Consulting Full timeOur client is an innovative real estate based technology company. They are on a mission to transform how home buyers and sellers understand the Real Estate Market. They are growing rapidly and looking for a Director, Growth Marketing to join their award winning team. This is an opportunity to work on a product revolutionizing the real estate market. ...
-
Director, Growth Marketing
1 month ago
Old Toronto, Canada Hour Consulting Full timeOur client is an innovative real estate based technology company. They are on a mission to transform how home buyers and sellers understand the Real Estate Market. They are growing rapidly and looking for a Director, Growth Marketing to join their award winning team. This is an opportunity to work on a product revolutionizing the real estate market. ...
-
Director, Growth Marketing
4 weeks ago
Old Toronto, Canada Hour Consulting Full timeOur client is an innovative real estate based technology company. They are on a mission to transform how home buyers and sellers understand the Real Estate Market. They are growing rapidly and looking for a Director, Growth Marketing to join their award winning team. This is an opportunity to work on a product revolutionizing the real estate market. ...
-
Director, Growth Marketing
4 weeks ago
Old Toronto, Canada Hour Consulting Full timeOur client is an innovative real estate based technology company. They are on a mission to transform how home buyers and sellers understand the Real Estate Market. They are growing rapidly and looking for a Director, Growth Marketing to join their award winning team. This is an opportunity to work on a product revolutionizing the real estate market. ...
-
Sales & Marketing Specialist
1 week ago
Toronto, Canada Prime Performance Marketing Full timeJoin Prime Performance, a leading experiential marketing firm, as a Sales & Marketing Specialist. We seek dynamic individuals to engage with potential customers, champion brands, and drive campaign success. **Responsibilities**: - Represent esteemed clients during campaigns, promoting their products to potential customers. - Lead teams, understand KPIs,...
-
Customer Marketing Project Specialist
2 months ago
Toronto, Canada Vibrant Marketing Full timeVIBRANT Marketing is a leading North American commercial marketing firm. We bring success to our clients by providing creative ideas, savvy marketing, and sales solutions capabilities. For leading brands, start-ups, or challengers we help accelerate and/or energize their commercial effort. In order to support our growth, we are currently looking for a...
-
Growth Marketing Specialist
4 weeks ago
Toronto, Canada Sago Mini Full timeSago Mini is an award-winning publisher of preschool apps and toys worldwide. We are supported by a team of artists, designers, developers, product managers, thinkers, and doers devoted to play. With over 100 million downloads, three subscription services, and 40+ apps, Sago Mini brings thoughtful design to life for kids and parents worldwide. **About the...
-
Growth Marketing Specialist
1 day ago
Toronto, Canada Sago Mini Full timeSago Mini is an award-winning publisher of preschool apps and toys worldwide. We are supported by a team of artists, designers, developers, product managers, thinkers, and doers devoted to play. With over 100 million downloads, three subscription services, and 40+ apps, Sago Mini brings thoughtful design to life for kids and parents worldwide. **About the...
-
Sales Representative/marketing Specialist
4 weeks ago
Toronto, Canada Brand Vision Marketing Full time_**Join Our Dynamic Team at Brand Vision!**_ Are you passionate about sales and thrive in a collaborative, innovative environment? Brand Vision, a premier marketing agency based in Toronto, is seeking a dedicated Sales Specialist to contribute to our growth and client success. **About Us**: Brand Vision is a leading marketing & web design agency...
-
Growth Specialist
3 weeks ago
Toronto, Canada Knix Full timeAre you passionate about driving growth through paid social channels and eager to take your career to the next level in a fast-paced environment? Are you someone who thrives on analyzing data, collaborating with cross-functional teams, and spearheading innovative strategies to drive results? If so, we're looking for a Growth Specialist to join our team at...
