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Associate Director, Global Content Asset Management
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The Associate Director, Global Content Asset Management and Execution Strategy is a key role within the Customer Experience and Content Excellence team within the Global Commercial and Digital Experience (CDX) organisation. This team aims to enable the enterprise to disrupt the present and build the animal health of tomorrow by designing and delivering advanced commercial capabilities and ambitious digital experiences. The Associate Director will work cross-functionally with marketers, content creators, and agencies worldwide to drive digital asset management, content standards, and rights management, as well as lead key projects, new initiatives, and training.
Reporting directly to the Director of Content Excellence and Agency Optimisation, the Associate Director will be responsible for implementing and continuously improving the content supply chain, driving change, and scaling projects to give the business the tools to succeed. The right candidate for this role must have an enterprise mindset, take innovative approaches to problem-solving, and be able to navigate a global enterprise while building a strong communication network.
Responsibilities:- Lead global digital asset management and the enterprise font initiative across Animal Health, including rights management, font optimisation, and content standardisation initiatives.
- Collaborate with cross-functional teams to identify opportunities to deliver enhanced processes, system functionality, and training related to digital asset management, content management, and rights management.
- Enhance, establish, and lead a communication network to drive engagement, training, and adoption of key content drivers.
- Optimise content localisation, improving the global to local adoption of assets in addition to driving use of brand portals in Veeva PromoMats and support in developing an integrated content engine.
- Establish quantifiable metrics to monitor the adoption of capabilities and key initiatives.
- Transform the ways of working in a traditional DAM using innovative automation solutions and AI.
- Support in the development of sales content including eDetailers and the creation of HTML5 detailers.
- Partner with the Director of Content Excellence and Agency Optimization on the implementation of modular content.
- Bachelor's degree or significant experience in a related field.
- Strong understanding of Veeva Vault PromoMats and the content lifecycle, including planning, creation, and delivery.
- Sound understanding of Digital Asset Management and rights management.
- Ability to think strategically and partner with stakeholders to achieve strategic goals.
- Understanding of eDetailers and in creating HTML5 detailers.
- Experience and success in cross-functional leadership and teamwork in a global environment.
- Excellent project management skills.
- Strong communication and presentation skills.
Closing date for applications: 9th August 2024
Employee Status: Regular
Flexible Work Arrangements: Remote
Requisition ID: R304778