ECommerce Brand Advocate Analyst
3 weeks ago
As a Brand Advocate (BA) Analyst, you will work with 1-3 vendor partners and numerous internal cross-functional teams to develop and implement a data-driven content strategy. The BA Analyst role has 3 key elements:
1) Account Manager: As the dedicated point of contact for your assigned vendors, you will be responsible for building strong relationships and driving strategic decisions. You will work with your vendor(s) and internal teams to prioritize ecommerce projects including new product onboarding, content enrichment, deep-dive analysis and others.
2) Analyst: You will leverage your eCommerce expertise and aptitude for data analytics to create dashboards and run reports to help your vendor(s) to make strategic data-driven decisions about their business. The key here is using the data to tell a clear and concise story to the vendor and to provide actionable insights.
3) Account Coordinator: As part of account management, you will create tickets, follow-up on project status with internal teams and occasionally help to populate forms for back-end data quality.
Brand Advocate is a fast-growing team that is built on telling stories, discovering data gold and having orange bucket loads of fun. We’re a team of passionate, strategic thinkers who work collaboratively with multiple teams across Home Depot to focus on interconnected experience.
Knowledge and Skills required to be successful in the BA Analyst role:
Clear, Concise and Persuasive Communication
- Strong professional written and verbal communication skills including the ability to communicate effectively via charts and graphs.
- Confident presenting to larger groups (20+ attendees) including senior-level executives.
- Engaging storyteller with ability to navigate difficult conversations.
Aptitude for Data Analytics & eCommerce Expertise
- Familiarity with key eCommerce metrics and best practices.
- Intermediate to advanced Excel and Powerpoint skills.
- Experience with Tableau, Adobe Analytics, Looker and similar analytics tools is an asset.
Organization and Project Management Skills
- Effectively prioritize projects with a high volume of competing requests.
- Ability to work independently in ambiguous situations without a clear roadmap.
Role Requirements:
- Hybrid: Ability to occasionally commute to the Home Depot SSC and GTA stores when required
- 3-5 years related experience required
- Internal Candidates: Must fulfill minimum time-in-position (1 year) and performance management code requirements
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