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Email Marketing Specialist

2 months ago

Toronto, Canada Marketers on Demand Full time

MoD is currently on the hunt for an Email Marketing Specialist for a well known and reputable client of ours You will act as a key member in the development of their integrated email marketing programs and campaigns by strategizing and executing.Key Responsibilities:- Develop and deploy outbound emails sent through the company’s marketing automation platform- Determine target audiences and launching email and SMS campaigns- Report findings and results such as metrics, KPIs, success rates and data to senior management and stakeholders- Advocate new ideas & strategies that will help to drive growth- Act as the subject matter expert on email and CRM marketing- Drive optimization and growth through A/B testing and other methodsKey Skills:- Degree or diploma in business or marketing-related field- 3+ years’ experience in a similar role marketing or automation role- Experience with the personalization for email marketing strategies- Experience with Salesforce Marketing Cloud, Marketo, MailChimp, Klaviyo or other marketing automation platforms- Experience building and testing emails with tools such as MJML and Litmus; knowledge of coding HTML and CSS for emails- Strong project management skillsPlease note, this is a contract position to start with a great chance of long term extension or permanent status. In addition, this is a remote position. Does this sound like you or someone you know in your professional network? Then reach out to our Director of Talent Acquisition mark.brosas@marketersondemand.com for more info