Media Planning Manager

4 weeks ago


Toronto, Ontario, Canada Starcom Full time
Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, KraftHeinz, McDonald's, Novartis, Samsung, Visa and more.

Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world's leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

You will be joining a well recognised agency with credentials:

  • Great Places to Work certified two years in a row
  • Only communications company to be ranked in LinkedIn's Top 25 Great Places to Work
  • 2022 Media Agency of the Year
  • 2023 Media Agency of the Year finalist
Job Description

Communication

  • Actively listens and anticipates client needs to build business and make Starcom indispensable
  • Communicates client objectives with internal stakeholders to clearly outline plan for delivery
  • Proactively communicates performance goals, accomplishments, and improvements with staff

Impact

  • Ensures strong client relationships, quality of deliverables, and client satisfaction
  • Maintains an in-depth knowledge of client business both current and historical
  • Co-ordinates with partner agencies and global counterparts to maintain efficient work streams
  • Maintains overall control of workflow and assigned team responsibilities
  • Provides assistance, when necessary, to ensure timely completion of projects
  • Assists Directors with maintaining revenue tracking and forecasting
  • Behavior and deliverables consistently demonstrate leadership and innovation

Team

  • Works closely with both direct manager and entire planning team to develop and effectively sell through Starcom and Publicis Media business solutions
  • Ensures staff are fully utilized and operating effectively/efficiently to meet client needs; can properly delegate while also taking on their own workload
  • Takes a leadership role in the training and development of new staff members
  • Works closely with their direct manager and across the rest of the planning team to continually assess group members' professional development
  • Effectively and professionally handles performance issues as they occur
  • Leads by example via work ethic, team building approach, attitude and overall collaboration
Qualifications
  • Bachelor's degree from a four-year college or university preferred
  • 6+ years of progressive levels of responsibility in media planning, buying, and management
  • Demonstrated business acumen and a track record of success in the media services profession
  • Excellent written and verbal communication and presentation skills
  • Strong negotiating skills
  • Solid interpersonal and teamwork abilities
  • Able to build and strengthen client relationships
  • Demonstrated leadership and supervision skills
  • Demonstrated critical thinking and problem-solving abilities
  • Strong analytical abilities
  • Strong command of media research and reporting resources
  • Full Funnel Media Experience highly preferred, working on all types of campaigns – Awareness, Consideration/Demand Gen, and conversion KPIs
  • Candidates with previous experience working in hospitality considered a plus
Additional Information

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Starcom, however, only those candidates selected for an interview will be contacted.


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