Senior Art Director

4 weeks ago

Toronto Ontario, Ontario, Canada McCann Canada Full time

As a Senior Art Director, you must be a creative problem solver and adept at negotiating key deliverables with exceptional quality and proficient speed. You love design and the visual arts for its power to communicate and evoke emotion and you are a master at simplifying complex ideas into highly creative and effective brand solutions. You contribute to the development of program strategies and create communication solutions that are compelling, on strategy and motivate desired consumer behaviour. You’re also a lover of all things related to design, advertising and marketing and an even bigger fan of popular culture, keeping yourself up to date with all the latest trends and developments in current affairs, lifestyle, tech and the arts.


Responsibilities:

  • Envision and facilitate the development of fully integrated advertising, branding, digital, social and content projects by providing ideas and visual concepts that are compelling and on-brand.
  • Regularly attend and participate fully in briefs, product group meetings and client presentations; attend client briefs and research as needed.
  • Participate in the development of program strategies along with the Creative Director and Account Management partners.
  • Collaborate fully with Copywriters, Designers and Production partners to translate marketing strategies into innovative, viable, and benefit-oriented creative concepts brilliantly.
  • Execute creative concepts for multiple mediums including broadcast, digital, print and activation by incorporating fresh and contemporary design solutions while maintaining established brand identity & program objectives.
  • Present concepts to clients for discussion and approval in a compelling and authoritative manner to sell your ideas.
  • Oversee visual work consistently throughout a project to ensure it is cohesive and adheres to brand guidelines.
  • Oversee the work of junior designers, or other contributors, on your projects to ensure it is executed brilliantly.


Qualifications

  • 5+ years of agency or commercial design studio experience
  • B.A. Degree or Diploma in Design or Visual Arts program, an asset
  • Must have a portfolio demonstrating exceptional creativity and the ability to create ideas that will motivate consumers
  • Experience with standard industry design software - specifically Adobe Suite
  • Experience in art direction of film and photography productions and post-productions
  • Experience in brand design and visual identity, an asset
  • Must have a strong passion for the business
  • Ideally, able to communicate in French and English


The Company

McCann Worldgroup Canada is committed to a diverse workforce as an Employment Equity employer (Women, People with Disabilities, Aboriginal Peoples, and Visible Minorities) and aims to maintain an inclusive and equitable workplace where employees feel valued, respected, and supported. If you require an accommodation, we would be happy to work with you to meet your needs.

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