Art Director

3 weeks ago

Toronto Ontario, Ontario, Canada Craft Worldwide Full time

To achieve success in the world of global creative production and adaptation, you need more than just clear processes and smart technology. You need true craftspeople who care deeply about their clients’ brands and work tirelessly to drive maximum cost savings to client while ensuring each brand’s story remains impactful as it travels around the world.


At Craft Worldwide, we have been fortunate enough to assemble a team of the industry’s best craftspeople, each with a rich and robust background in advertising, adaptation, and production.


Craft Worldwide currently employs over 1,000 full-time employees operating in 50+ markets with specialty in global broadcast/video production, print production, digital production and translation. Craft Canada is headquartered in Toronto, with studios in Calgary and Montreal. Our integrated team members leverage the power of the Canadian and global network to deliver programs for our clients.


While we are wholly owned by McCann Worldgroup, we have been purposely established as a truly independent company within the Interpublic Group of Companies.


YOUR ROLE

An Intermediate Art Director at Craft Worldwide will be the brand steward for several clients. Conceptualizing your own projects while overseeing other team design programs, to maintain brand consistency, integrity and overall aesthetic, while delivering on strategic briefs.


YOUR RESPONSIBILITIES

  • Regularly attend and participate fully in briefs, product group meetings and client presentations; attend client briefs and research as required
  • Present creative work and creative rationales to product group and then to client for discussion and approval; compellingly and with an authoritative manner, building a positive working relationship with client contacts
  • Create persuasive art that engages the target audience and follows the brand’s tone of voice
  • Execute creative using new and modern perspectives along with reliable production methods while keeping the client's existing graphic look, brand image, and goals in mind
  • Partner with Production to ensure the development of formats that achieve the strategic objectives outlined in the brief and maximize the use of the production budget
  • Manage multiple projects in a timely and efficient manner
  • Maintain quality and budget control throughout all aspects of the art, file prep and/or broadcast production process in conjunction with Production and Studio
  • Championing the client’s cause while balancing it with agencies objectives
  • Contribute to building a positive agency culture, building positive working relationships with other departments, teams and clients


REQUIRED SKILLS

  • 3+ years’ experience as Art Director in fully integrated production / agency setting
  • Must have a portfolio demonstrating exceptional creativity and the ability to create ideas that will motivate consumers
  • Knowledge and experience in performing on a variety of consumer, industrial, corporate and institutional communication assignments, across multiple mediums
  • Proactive self-starter
  • Proven experience developing progressive digital, direct and social projects
  • Demonstrated ability to develop concepts relevant to the client’s objectives, and distinct in their presentation
  • Expertise in executing artwork using Adobe Creative Suite of tools
  • Working knowledge of GenAI applications for conceptualization
  • Excellent communication skills, both written and verbal – bilingual (English and French) will be considered an asset
  • A highly organized team player who understands how to collaborate effectively in a fast paced, evolving organization
  • You are an ally and promoter of Diversity and Inclusion in the workplace and beyond
  • High degree of self-awareness and emotional intelligence with outstanding risk and conflict management abilities
  • Must be extremely attentive and able to service clients, setting expectations.
  • High level of attention to detail and delivery of quality product
  • Ability to manage multiple projects with extremely fast paced deadlines


NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.


The Company

McCann Worldgroup Canada is committed to a diverse workforce as an Employment Equity employer (Women, People with Disabilities, Aboriginal Peoples, and Visible Minorities) and aims to maintain an inclusive and equitable workplace where employees feel valued, respected, and supported. If you require an accommodation, we would be happy to work with you to meet your needs.

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