Comms Strategist

3 months ago

Toronto Ontario, Ontario, Canada McCann Canada Full time

We are looking for someone to join the McCann Canada Strategy team.


On our mission to become the number one strategically-driven creative agency in Canada, we look for talent that drives communications plans that are in sync with the creative expression and builds strong relationships across teams. This means a creative-first thinker. Someone who finds the lines between creative and strategy both blurry and irrelevant, driven exclusively by the goal of helping to make great work. Storytelling, collaboration and innovative thinking are the foundational traits of this individual. While understanding the discipline of strategy, he/she / they are able to move beyond the strategic articulation into practical communication planning working with creative, digital and media teams, translating a strategy into something both meaningful and useful. And someone who knows this is not always easy – knows that clients need to be persuaded and coached before consumers or business customers do, someone who has the strategic discipline and process to convince, and the conviction and skill to tell the story that leads to great work.


Primary Purpose:

We’re looking for someone who can work across the many disciplines of strategy today, with a particular strength in comms planning. Finally, this individual will be able to manage multiple stakeholders and multiple projects in a fast-paced environment with positivity.


Position Requirements


Education / Experience:

  • Minimum 6-8 years of consumer and B2B creative marketing strategy with strong cross-channel experience


Skills and Competencies:

  • A proven track record of success in the development of strategic plans to the benefit of cross-functional teams
  • Experience in building campaign eco-systems
  • The ability to understand the needs of multiple stakeholders, teams and targets
  • Candidates must have successfully launched multiple integrated campaigns into the marketplace
  • Able to push ideas and unearth new opportunities for activation
  • A record of delivering highly effective campaigns
  • Exceptional communicator with superior presentation, moderation and writing skills
  • The resilience to work across a number of projects and balance own workload
  • The drive to help others succeed and reach their potential


The Company

McCann Worldgroup Canada is committed to a diverse workforce as an Employment Equity employer (Women, People with Disabilities, Aboriginal Peoples, and Visible Minorities) and aims to maintain an inclusive and equitable workplace where employees feel valued, respected, and supported. If you require an accommodation, we would be happy to work with you to meet your needs.

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