Chief Strategy Officer

3 weeks ago

Toronto, Canada Mindshare Full time

Whenever and wherever you join us, you open the door to media, technology and innovation opportunities. We will encourage you to break the rules, knock things down, rebuild them better, and push the boundaries of what’s possible. Our success takes a team of people who invest in our culture, each other’s success, and their growth, and together, we make Mindshare Canada the place where we do the best work of our career.

Role Overview:
The CSO will be the connection point, creating compelling media strategy and strategic insight driven by big and small data that seamlessly aligns with our client’s brand and business strategy. You will report directly to the CEO.

This role comes with an extensive remit and responsibility. The CSO will work across existing businesses in a consultative manner and will also play a crucial role in defining the agency’s market narrative for Solutions, data, products & capabilities with a strong focus on acquiring new business & organically growing existing clients. We seek someone with experience in Data Analytics, Business Intelligence, integrated comms planning, consumer-centric design, and media strategy and innovation. The CSO will lead and oversee the Business Intelligence, Strategy, Performance, and analytics teams at Mindshare Canada

How you will make an IMPACT:

- Demonstrates an inclusive leadership style, able to lead with clear instructions and direction while continually seeking out feedback
- Collaborates with account leads, new business teams, and global strategy leads to improve the quality of our strategic output across clients and pitches
- Delivers innovative and effective strategy that drives us forward as an agency
- Deliver localized data, product & strategic capabilities positioning & delivery mechanism
- Inspires and coaches agency teams to be better planners and strategists, e.g. facilitation and output of ideation sessions
- Inspires and drives a data-centric agenda, propelling Mindshare forward with our analytics business intelligence towards better storytelling and client growth.

What YOU bring:

- You are naturally curious, action-oriented, and an empathetic listener and problem solver.
- You source every insight and data point in your quest to understand people, systems, behaviours, and trends and can transform these insights into compelling strategies and platforms.
- You understand performance marketing, data & technology and what that means for our business, comms, and marketing strategies.
- You can naturally connect easily with senior clients and team members from all disciplines and walks of life.
- It’s in your nature to push our teams, our clients, and yourself to new ways of looking at the world and empathizing with our customers and each other.
- You are an expert storyteller who can translate your story into actionable next steps and “so what” for the business.

Three superpowers set you up for success as our next Strategic Director.

A flexible and adaptable mindset
- you can naturally adjust your thinking given new information and constraints. You are energized by the twists and turns along the way, not defeated by them.

A profoundly empathetic problem-solver and communicator
- you skillfully approach challenges from the view of the consumer or client. You can empathetically understand diverse perspectives; using those to inform the approach.

Ability to connect the dots and land the plane
- you can merge disparate needs and inputs into a cohesive strategy that becomes an action plan. Your ability to craft the strategy is just as critical as your ability to make it simple and tangible.

GroupM and all of its affiliates embrace and celebrate diversity and inclusivity. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the more great work we can create.

ABOUT MINDSHARE:
To learn more about Mindshare and our philosophy of Original Thinking, visit us at

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