Marketing Specialist – Speedo Canada
1 month ago
Marketing Specialist - Fixed Term Contract Hire
Hybrid in Downtown Toronto
18-month Assignment
KEY PURPOSE:
The Marketing Specialist will lead the development and execution of the integrated marketing plans, and marketing mix, to grow the Speedo brand and market share. The Marketing Specialist will also evolve in this role and eventually help to grow other Pentland Brands in the Canada region. The ideal candidate will mix their obvious passion for sport and culture, with their proven ability to lead a cross-functional marketing efforts in region to elevate and extend the Speedo brand with athletes, teams, influencers, media, and retailers; create demand for multiple product launches and product lines; and drive growth and engagement within Speedo brand communities across all relevant consumer touchpoints.
PRIMARY RESPONSIBILITIES:
- Lead, develop, and execute implementation of Speedo brand marketing strategies and integrated seasonal marketing plans for key marketing initiatives and for all assigned product launches.
- Lead an on-going integrated marketing process to ensure timely delivery of all campaign assets and consumer activations and guide the development of innovative marketing strategies.
- Deliver tactics to enhance and expand Brand across all marketing functions including PR, social media, Paid Media, Ambassador programs, Event Marketing, Retail/Wholesale Visual Merchandising, to reach, engage and inspire our target consumers more effectively.
- Develop and deliver marketing briefs to internal/external creative teams, agency partners, and freelancers to inspire and guide creative development.
- Manage team sponsorships and help grow sales through investing in these relationships and initiatives.
- Collaborate with internal partners (including sports marketing, social media & creative teams) and external partners (including athlete management) to develop and execute both brand concepts that amplify the visibility of Speedo athletes and product innovation while growing the Speedo brand.
- Stakeholders -- Maintain effective working relationships with internal partners across marketing, product, sales, ops and finance, and external marketing agencies & resources as needed.
- Partner well with Speedo International Brand Marketing team leads to ensure Speedo Canada GTM tactics align with global strategies.
- Consumer Trends – build relationships with key consumer groups and work closely with internal thought-leaders and external networks to identify influencers and stay current on market trends.
- Customize trackers and work back schedules to manage individual projects.
QUALIFICATIONS & EXPERIENCE:
- Understand the unique requirements for in-store merchandising execution across key strategic partners and retail accounts (set dates, execution capability, security requirements, branding restrictions/guidelines, etc.)3-5 years’ experience marketing consumer products.
- Knowledge of building, negotiating, evaluating contracts. Demonstrating attention to detail and diligent to expectations required.
- Knowledge of a variety of marketing functions.
- Passion for creating and executing innovative consumer experiences in retail store environments.
- Written and verbal communication skills, including but not limited to presenting in front of groups and building relationships in to gain an understanding of customer’s needs.
- Demonstrates working knowledge of retailers and their business models. Responsible for partner marketing interface and ongoing marketing relationship.
- Ability to work autonomously.
Speedo and Pentland Brands are an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications, consistent with applicable law and without regard to race, color, sex, gender identity or expression, age, religion, creed, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, we have a strong corporate commitment to inclusion, diversity and to ensuring that all current and future associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential. To achieve these goals, applicants are asked not to disclose salary history information.
#J-18808-Ljbffr-
Work in USA
1 month ago
Old Toronto, Ontario, CA Hotel & suites specialist Full timeWork in USA & CANADA vacancy in Toronto CanadaWORK IN OUR HOSPITAL Down here in Baltimore, Maryland in USA & CANADA (HOTEL & SUITE, HOSPITAL, BREWERIES) Toronto* ATTRACTIVE SALARY With Free Flight tickets and Free Visa.* Massive recruiting for both Freshers and Experienced applicants in different positions with multiple jobs.* Good attitude, Good...
-
Marketing Specialist
1 month ago
Old Toronto, Ontario, CA McDonald's Corporation Full timeCompany Description:At McDonald's, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper...
-
Senior Affiliate Manager
1 month ago
Old Toronto, Ontario, CA Gen3 Marketing LLC Full timeSenior Account Manager Role:WHO WE ARE!Gen3 Marketing is the most seasoned and largest affiliate marketing agency globally. Headquartered in Blue Bell, Pennsylvania, with a strong presence across the USA, Canada, and Europe, the company boasts a team of over 200 professionals spanning six continents. Our reputation as the most awarded performance marketing...
-
Email Marketing Specialist
1 month ago
Old Toronto, Ontario, CA Accoravillage Full timeMonday, August 12, 2024 Questrade Financial Group (QFG) of Companies is committed to helping our customers become much more financially successful and secure. We are everything a traditional financial institution is not. At QFG, you will be constantly moving forward, bringing the future of fintech into existence. You will be a part of a collaborative team...
-
Marketing Specialist
1 month ago
Old Toronto, Ontario, CA McDonald's Corporation Full timeCompany Description:At McDonald's, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper...
-
(Canada) Experience Platforms Support Specialist
1 month ago
Old Toronto, Ontario, CA Thomson Reuters Full time(Canada) Experience Platforms Support Specialist (Contract) Contract (3 months 6 days) Published 4 months ago CLOSED Platform Administration Experience Platforms Support SpecialistJoin the Marketing Ops & Analytics Team as we work to transform Thomson Reuters Marketing technology. We aren't just changing the way customers engage with us, we are...
-
Digital Marketing Specialist
1 month ago
Old Toronto, Ontario, CA Livingston International Full timeJoin Livingston and grow your career in the constantly changing world of international trade. Livingston is a market leader offering customs brokerage, international trade consulting, compliance, and freight forwarding services around the world. Livingston has over 3,000 employees at more than 90 key border crossings, sea ports, airports, and other strategic...
-
Marketing Specialist
1 month ago
Old Toronto, Ontario, CA TechAlliance of Southwestern Ontario, London Economic Development Corporation Full timeLondon Ontario Info Tech Research Group Head Office 345 Ridout Street North London, ON N6A2N8, CAN London Ontario Info Tech Research Group Head Office 345 Ridout Street North London, ON N6A2N8, CAN Info-Tech Research Group delivers impartial, highly pertinent IT research, enabling CIOs and IT leaders to make well-informed, strategic decisions....
-
Marketing Automation Specialist
1 month ago
Old Toronto, Ontario, CA Panda Hub Inc. Full timeWe are seeking a Marketing Automation Specialist to join our dynamic marketing team. The ideal candidate will be responsible for implementing and optimizing marketing automation processes to drive lead generation and customer engagement.Responsibilities:Design, build, and deploy automated marketing campaigns using industry-leading platforms such as HubSpot...
-
Growth Marketing Specialist
1 month ago
Old Toronto, Ontario, CA Panda Hub Inc. Full timeWe are seeking a Growth Marketing Specialist to drive user acquisition, retention, and revenue growth through innovative marketing strategies. The ideal candidate will be data-driven, creative, and passionate about driving measurable results.Responsibilities:Develop and execute multi-channel marketing campaigns to acquire and engage users across various...
-
Marketing Specialist, Life Insurance
1 month ago
Old Toronto, Ontario, CA Foresters Financial Services, Inc. Full timeMarketing Specialist, Life InsuranceApplylocations: Toronto, Ontariotime type: Full timeposted on: Posted 3 Days Agojob requisition id: R-1723Role TitleMarketing Specialist, Life InsurancePurpose of roleWe’re looking for a Life Insurance Marketing Specialist that will design and execute communications and marketing campaigns from a B2B perspective...
-
Specialist, Marketing
1 month ago
Old Toronto, Ontario, CA McCarthy Tetrault LLP Full timeJob Description:At McCarthy Tétrault, we offer challenging and rewarding career opportunities and are delighted to have been selected as one of Canada’s Best Diversity Employers for the 12th consecutive year. Our culture is built on professional excellence, collaboration, innovation, thought leadership and entrepreneurialism. We embrace inclusion in all...
-
Brand Marketing Manager
4 weeks ago
Old Toronto, Ontario, CA Little Caesars Pizza Full timeImagine working for a company that measures its success based on the growth of its colleagues, a company that invests in its future by investing in you. Little Caesars is a company where our colleagues make an impact.Your Mission:In this role, you will work with the Director of Marketing for Canada and VP, International Marketing to develop, execute,...
-
Brand Marketing Manager
4 weeks ago
Old Toronto, Ontario, CA Little Caesars Pizza Full timeBuild a Bigger, Better, Bolder FutureImagine working for a company that measures its success based off the growth of its colleagues, a company that invests in its future by investing in you. Little Caesars is a company where our colleagues make an impact.Your Mission:In this role, you will work with the Director of Marketing for Canada and VP, International...
-
Marketing Manager – Toronto
1 month ago
Old Toronto, Ontario, CA B'nai Brith National Organization Of Canada Full timeB’nai Brith Canada, the country’s oldest human rights organization, is seeking a creative, dynamic and experienced Marketing Manager to join our Toronto office. This is a unique opportunity to manage marketing initiatives that make a real impact in our community.About the Role: As the Marketing Manager, you will report directly to the Marketing Director...
-
Counsel, Marketing
4 weeks ago
Old Toronto, Ontario, CA Restaurant Brands International Full timeAbout Restaurant Brands International: Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS,...
-
Marketing Messaging Specialist
1 month ago
Old Toronto, Ontario, CA PRICELINE CAREERS Full timeThis role is eligible for our hybrid work model: 2 days in-office. From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the Priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services and keep them coming back for more. Why this job’s a big...
-
Chief Marketing Officer
1 month ago
Old Toronto, Ontario, CA BDO Canada LLP Full timeBDO is a firm built on a foundation of positive relationships with our people and our clients. Each day, our professionals provide exceptional service, helping clients with advice and insight they can trust. In turn, we offer an award-winning environment that fosters a people-first culture with a high priority on your personal and professional growth.As our...
-
Chief Marketing Officer
1 month ago
Old Toronto, Ontario, CA BDO Canada LLP Full timeBDO is a firm built on a foundation of positive relationships with our people and our clients. Each day, our professionals provide exceptional service, helping clients with advice and insight they can trust. In turn, we offer an award-winning environment that fosters a people-first culture with a high priority on your personal and professional growth.As our...
-
Product Marketing Manager, Amazon Canada
1 month ago
Old Toronto, Ontario, CA Amazon Full timeProduct Marketing Manager, Amazon CanadaAmazon Canada is seeking a Product Marketing Manager to lead marketing for on-site events, such as Holiday and Prime Day. You will leverage excellent cross-functional project management skills and a detailed eye for data to develop, launch, test, and report on market-leading awareness, education, and...