Partner Marketing Manager

4 weeks ago

London Ontario KZ, Middlesex, Canada MeetFrank Full time
About the role

Taktile exists to create value for organizations through smarter and safer decisions at scale. Our goal is to become the world's leading software provider for automated decision-making in the financial services industry and, to date, our software has been used by our customers to power over 1’000’000 critical business decisions every day.

We’re backed by some of the world’s leading investors and show great traction with scale-ups and large enterprises across the financial services industry. We are looking to build on this success by growing our team across all seniority levels from software engineers, web developers, marketing and sales experts, and entrepreneurial business analysts.

That's where you come in.

The Partner Marketing Manager will be responsible for planning, executing, and optimizing partner-related marketing initiatives, ensuring our partners are effectively integrated and activated across all channels.

What You'll Do

  • Campaign Management:

    • Develop and manage marketing campaigns that activate and promote partnerships.
    • Plan and execute partner-related events, webinars, online campaigns, and content marketing initiatives.
    • Collaborate with partners to co-create content and marketing materials that align with both Taktile's and the partner's objectives.

  • Collaboration & Coordination:

    • Serve as the primary interface between the marketing and partnerships teams.
    • Work closely with the partnerships team to understand partner goals and develop tailored marketing strategies.
    • Coordinate with internal teams, including product, sales, and customer success, to ensure seamless execution of partnership campaigns.

  • Content Development:

    • Create compelling content in collaboration with partners, including blog posts, case studies, whitepapers, and social media content.
    • Ensure all partner-related content is consistent with Taktile's brand voice and messaging.

  • Event Planning & Execution:

    • Plan and manage partner-related events such as conferences, trade shows, and webinars.
    • Coordinate logistics, promotion, and follow-up activities to ensure maximum impact and ROI from events.

  • Digital Marketing:

    • Develop and execute online marketing campaigns to promote partnerships, including email marketing, social media, and paid advertising.
    • Monitor and optimize campaign performance to achieve marketing objectives.

  • Analytics & Reporting:

    • Track and analyze the performance of partnership marketing initiatives.
    • Provide regular reports to the Head of Marketing and partnerships team, highlighting successes, areas for improvement, and key metrics.

  • Relationship Management:

    • Build and maintain strong relationships with key partners.
    • Act as the main point of contact for partners regarding marketing activities.
Ideal, But Not Required
  • Background in Fintech, Finance or B2B SaaS.
  • Prior experience in a similar role.
Our Offer
  • Work with colleagues that lift you up, challenge you, celebrate you and help you grow.
  • Make an impact and meaningfully shape an early-stage company.
  • Experience a truly flat hierarchy and communicate directly with founding team members.
  • Learn from experienced mentors and achieve tremendous personal and professional growth.
  • Receive a top-of-market equity and cash compensation package.
  • Get access to a self-development budget you can use to e.g. attend conferences, buy books or take classes.
  • Join us onsite in our inspiring office space in the heart of Berlin, London or New York.
  • Use the equipment of your choice including meaningful home office set-up.
Our Stance
  • We're eager to meet talented and driven candidates regardless of whether they tick all the boxes.
  • We seek to actively recognize and combat racism, sexism, ableism and ageism.
#J-18808-Ljbffr

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