Digital Marketing Coordinator

1 month ago


Canada, CA Whitehorse Chamber Full time
  • Location: 202-307 Jarvis Street, Whitehorse, YT Y1A 2H3
  • Salary: 44.07 hourly / 35 hours per Week
  • Terms of employment: Permanent employment
  • Full time: Day, Morning
  • Start date: Starts as soon as possible
  • College/CEGEP

Required Experience
2 years to less than 3 years

Work setting

  • Office

Responsibilities
Tasks

  • Develop and implement comprehensive marketing strategies and business plans, while providing expert advertising and promotional advice to clients.
  • Coordinate and oversee development projects, ensuring alignment with strategic goals and effective management of resources.
  • Manage and optimize content for various social media platforms including Facebook, Xiaohongshu, Instagram, TikTok, and LinkedIn to maximize engagement and reach.
  • Create basic infographics and visuals, and collaborate with designers for more complex designs; produce videos and GIFs to enhance digital content.
  • Design and execute targeted email marketing campaigns, monitoring their effectiveness and making adjustments to improve outcomes.
  • Plan and execute special events and promotional activities, handling all aspects of publicity to boost public interaction.
  • Conduct both quantitative and qualitative research to guide marketing strategies, and manage online marketing and e-commerce efforts to bolster web presence.
  • Write, edit, and maintain high-quality communication materials, and provide ongoing support to clients to nurture enduring relationships.

Computer and technology knowledge requirement:

  • MS Office
  • MS PowerPoint
  • MS Excel
  • MS Word

Additional information

  • Work conditions and physical capabilities
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