Digital Marketing Manager
2 days ago
Digital Marketing Manager
About Us
At Oligo Professionnel , we are passionate about beauty and more specifically hair care and color. Our mission is to inspire creativity and confidence through exceptional products while fostering a community of professionals and consumers who love what they do. We’re looking for a dynamic, creative, and strategic Digital Marketing Manager to join our team and take our brand’s online presence to the next level.
Job Summary
As the Digital Marketing Manager, you will spearhead the strategy, execution, and optimization of Oligo Professionnel's digital marketing initiatives. Reporting directly to the Director of Marketing, your role is pivotal in driving online engagement, increasing brand awareness, and delivering exceptional customer experiences. This position combines strategic thinking with hands-on execution, perfect for a digital marketing professional eager to make a significant impact.
Key Responsibilities
● Strategic Planning: Develop and implement a cohesive digital marketing strategy to enhance brand visibility, customer engagement, and sales performance.
● Content & Campaign Management: Manage content creation across social media and email
● Platform Optimization: Oversee the optimization of Oligo’s Shopify and Amazon platforms, ensuring user-friendly, visually appealing, and informative experiences.
● Webinars & Digital Learning: Plan and execute engaging webinars to promote education and interaction with Oligo products.
● Data-Driven Marketing: Monitor, analyze, and report on campaign performance using tools like Google Analytics and adjust strategies to optimize ROI.
● Collaboration & Coordination: Work closely with product development and education teams to deliver compelling product launches and marketing initiatives.
● Trend Monitoring: Stay ahead of industry trends and emerging technologies, integrating innovative practices to strengthen Oligo’s online presence.
What We’re Looking For
● Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
● Experience: 3-5 years in digital marketing, preferably within the beauty, hair care, or lifestyle industry.
● Technical Skills: Proficiency with digital marketing tools like Google Ads, Google Analytics, Facebook Ads Manager, and email marketing software. Shopify experience is a plus.
● Creative & Analytical Mindset: A balance of creative flair and data-driven problem-solving.
● Team Player: Ability to work collaboratively in a fast-paced environment.
● Project Management: Strong organizational skills with meticulous attention to detail.
● Passion for Beauty: Enthusiasm for the hair care and color industry and a genuine passion for connecting with audiences online.
Why Join Us?
● Competitive Compensation: A salary that reflects your expertise and contributions.
● Comprehensive Benefits: Health, dental, and vision insurance to keep you at your best.
● Professional Growth: Opportunities for learning, career advancement, and attending industry events.
● Team Culture: A vibrant, supportive team passionate about beauty and innovation.
● Exclusive Perks: Employee discounts on all Oligo products.
Ready to make an impact?
If you’re passionate about digital marketing and the beauty industry, we’d love to hear from you. Apply today and join a team that’s shaping the future of hair care and color.
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