Art Director
2 months ago
Job Description
Wondershare Technology is a leading global consumer software company dedicated in providing integrated lifestyle technology solutions for our users across the world. We believe that creativity can enable a better future. Our Canada office in Burnaby is the heart of the company's Creative and Brand Marketing operations. Our talented team of multi-disciplinary creators, marketers and strategists have one thing in common: the desire to bring our products to all users who want to broaden the limits to their imagination
.
Key Responsibilities:
- Create and adhere to brand guidelines to ensure consistency in brand colors, typography, logo usage and image styles.
- Enhance brand recognition and loyalty by maintaining a cohesive visual identify across all marketing materials
- Develop compelling narratives that resonate with target audiences and convey the brand's core message.
- Utilize design to effectively tell the brand story to strengthen the emotional connection between the brand and its audience.
- Work with entire team on a creative audit to elevate innovation and establish a unified brand understanding and company voice
- Conceptualize campaign vision, harnessing original graphics, copy, website content, social media, and other marketing materials
- Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team
- Delegate projects to in-house designers and oversee storyboards
- Obtain team approval of final layouts, storyboards, and illustrations; encourage members to provide feedback; and respond to internal commentary and requests
- Oversee presentation of final concepts and coordinate production and dissemination for cross-organizational
Required Skills:
- Proficiency in digital creative and video production.
- Lead the digital design team in creating high-quality digital marketing communications and ensure visuals are consistent with the brand.
- Develop and visualize concepts for campaigns, and branding initiatives with a focus on aligning with business objectives.
- Exceptional art direction for social media content across platforms like Instagram, Facebook, YouTube and TikTok.
- Proven ability to create engaging content for social media platforms.
- Experience in developing and implementing social media strategies to increase brand awareness and engagement.
- Create and adhere to brand guidelines to ensure consistency in brand colours, typography, logo usage, and image styles.
- Stay updated on design trends and encourage professional development within the team.
- Oversee projects from conception to completion, ensuring timely delivery within budget.
- Provide guidance and mentorship to junior design staff.
Qualifications:
- 8+ years of professional experience in digital creative, with 4+ years as Art Director or management role, preferably in an advertising agency or in-house creative department.
- Proficiency with design software such as Adobe Creative Suite, Figma, Microsoft Office Suite.
- Good understanding of web analytics.
- Proficiency in motion design software like After Effects, Cinema 4D is a plus.
- Bilingual in English and Chinese is preferred
Compensation Package:
- Competitive salary commensurate with experience
- Bonus incentive program paid quarterly
- Comprehensive benefits after 3 months including extended health and dental
- Personal spending account + Health spending account
- 15 days' Vacation days:
- 5 days Paid sick
- Lots of growth opportunities
Due to the high volume of applications, we receive, only those shortlisted will be contacted. Thank you for your interest in career opportunities at Wondershare.
Wondershare is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, ancestry, place of origin, religion, family status, marital status, physical disability, mental disability, sex, age, sexual orientation, political belief, or conviction of a criminal or summary conviction offense unrelated to their employment
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