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Product Marketing Manager

3 months ago

Markham, Ontario, Canada Fluidigm Full time

Job Description:

Would you like to join an innovative team driven by a bold vision - _unleashing tools to accelerate breakthroughs in human health?_**It is an extraordinary time for Standard BioTools. Our technology is empowering customers to improve life through comprehensive health insight. We invite you to join a leading provider of indispensable life sciences tools that is accelerating global research on multiple frontiers of human health.

At Standard BioTools, we are building a positive culture where our people can do the best work of their careers, informed, and influenced by our core behaviors:

  • Keep customers front and center in all of our work
  • Be accountable and deliver on commitments
  • Drive continuous improvement
  • Be collaborative and work as one team: fostering communications in a learning, coaching, and helpful environment
Standard BioTools is looking for a
Product Marketing Manager, Flow Cytometry and Tissue Imaging. The Flow Cytometry Product Marketing Manager will report to the Product Marketing Director.

The role is responsible for executing product marketing strategy of Standard BioTool's suite of Flow Cytometry and tissue imaging products.


Responsibilities
-
Product messaging and positioning
  • Clearly deliver product positioning and messaging that resonates with customers and differentiates our product in the market
-
Content Development:

-
Market knowledge - Stay on top of market trends, customer needs, and the competitive landscape
- ** Events and tradeshows
- **Execute and support marketing activities at events and conferences, user group forums, and virtual summits and webinars
-
Teamwork- Work closely with a range of cross-functional areas—product management, Applications, corporate marketing communications, and commercial teams —to execute go-to-market strategy and drive launches for new features and products

-
Sales enablement:

  • Create and deliver sales tools and resources that support commercial success
-
Customer-focused:

  • Build and enrich KOL relationships and customer stories in support of our marketing objectives

You have

  • 5+ product management or marketing experience in the life science industry
  • Advanced degree in biological or analytical sciences preferred
  • Experience in flow cytometry technology and/ or tissue imaging is preferred
  • Able to develop high levels of credibility and forge solid and positive professional relationships with customers and colleagues
  • The ability to Travel 30% of the time
  • The Company is committed to providing an inclusive and barrier free recruitment process to applicants with accessibility needs in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act (AODA). If you require an accommodation during this process, please inform The Company of your requirements. We are an equal opportunity employer._