Social Media Strategist

1 week ago

Toronto, Ontario, Canada icuc Full time
Company Description


ICUC is a team of creatives, strategists, content creators, and social media managers working directly with brands to deliver first-class social media expertise that brings their unique stories to life.


You can become a part of a fast-paced, exciting, and fun work environment, all from the comfort of your own home - ICUC is a fully remote company and has been since day one.

Our mission is to remind the world that there are humans behind brands. This applies not only to our clients and social media communities, but first and foremost to our workplace.

The ICUC culture is built on a foundation of collaboration, responsibility, trust, and the recognition of your hard work and achievements.

We believe in supporting a progressive culture that allows you to feel empowered, enjoy equal opportunities, and grow with us.


Diversity is embedded in who we are and all that we do: It informs our mindsets, our solutions, and in our teams to empower an inclusive, equitable environment.

We put our people at the center, creating space for growth, understanding, and learning so they can thrive. Our differences make us richer and enable stronger relationships with each other and foster greater impact for our clients.

We engage with our communities to drive positive social impact by fostering equity and working to create a digital society that works for all.

ICUC Social is an agency of dentsu.

Job Description:

Is your exceptional social media experience overshadowed by your insatiable curiosity?

Are you a storyteller who loves transforming raw data into meaningful, actionable insights?

If so, you might be a perfect addition to our growing Strategy Team


Join a team of strategists all working remotely from around the world, with an unparalleled passion for all things social.

Together as a team, and individually, you will cultivate data-driven insights and deliver top-tier services to our clients and support internal department needs.

This includes but is not limited to data analysis storytelling, content creation and management, brand persona architecture, consumer advocacy tactics, playbook development, and comprehensive audits.


You must be prepared to work in a fast-paced, self-motivated, entrepreneurial environment; be a team player who is social-savvy and can work independently yet collectively in a unique virtual environment.


What You'll bring:

  • Charisma and willingness to mentor others and showcase best practices to a team of worldclass Strategists.
  • High level of accuracy and attention to detail.
  • Resourcefulness and a cando attitude that thrives in an entrepreneurial, fastpaced environment.
  • Strong sense of account ownership and pride in work.
  • Strong time management skills with the ability to plan, prioritize, monitor, and respond to changes quickly.
  • Strong decisionmaking skills coupled with good judgment.
  • Good sense of decorum and brand appropriateness.
  • Friendly, diplomatic, and a composed selfstarter with the willingness and desire to take initiative and get the job done.
  • Cooperative and network oriented.
  • Proven history of developing new, sustainable processes.
  • Excellent written and verbal communication skills with engaging presentation skills.

Client Responsibilities:

  • Generate strategies to achieve and improve clients' business and communications objectives, with a datafirst mindset.
  • Lead the organic development and growth of various communities and social media activities across the client's social ecosystem.
  • Develop content pillars and social calendars aligned with KPI's, business objectives, corporate priorities, and overarching marketing and social. Research, craft, and publish interactive, thoughtful, intelligent, and provoking content that encourages community participation. Help identify influencers and seek usergenerated content if appropriate for clients.
  • Define and improve community management and content development processes. Proactively escalate issues, trends, opportunities, and insights through the relevant channels in a timely manner.
  • Analyze performance results using statistical techniques and analytics tools and translate that data into actionable insights.
  • Act as a consultant regarding technological and social innovations ensuring best practices and thought leadership that may impact the client's strategy & business in the short and long term.
  • Lead client meetings, be it weekly, monthly, quarterly, projectspecific, etc.
  • Maintain an active presence within necessary tools and social platforms to discuss and advise clients on platformspecific concerns, abilities, and best practices concerning platform and DEI standards.
  • Proactively provide clients with thought leadership, recommendations, and education on ICUC capabilities.

ICUC Responsibilities:

  • Be present in team chats, participating in weekly meetings, quarterly trainings, and other education sessions.
  • Act as a resource to help fuel organic business growth

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