Senior Marketing Manager

2 weeks ago

Ottawa, Ontario, Canada Digitsonly Full time

If you're on the hunt for your next career move, you've come to the right place.

At digitsonly, we're not your typical job or recruiting platform; we're a portfolio company which does the hiring, team building and training for verified 7-8 figure companies in the ecommerce and agency industry.

The companies we're working with are on the continuous lookout for A-Players, which in this case if you're reading this, would be you. With us, you have the opportunity to get matched personally to multiple jobs & companies verified by us.

Due to our acceptance rate of only 2%, we keep a high demand, low competition, with rates way above the market and trainings literally on the market leader standard. More info on i

Note: The following job description is directly for the job the client is hiring for.

Requirements

We are seeking an experienced and strategic Senior Marketing Manager to lead our marketing efforts and drive the growth of our brand in the direct-to-consumer (DTC) market or coaching industry. The Senior Marketing Manager will be responsible for developing and executing comprehensive marketing strategies that encompass digital, social, and traditional channels to drive brand awareness, customer acquisition, and revenue growth.

Key Responsibilities:

Develop and execute comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth in the direct-to-consumer (DTC) market or coaching industry.

Lead cross-functional marketing teams to develop and implement integrated marketing campaigns across digital, social, and traditional channels, ensuring alignment with brand objectives and business goals.

Conduct market research and analysis to identify trends, opportunities, and consumer insights that inform marketing strategy and campaign development.

Oversee the development of creative assets, messaging, and content that resonate with target audiences and drive engagement and conversion.

Manage marketing budgets, allocate resources effectively, and track performance metrics to ensure optimal return on investment (ROI) and budget efficiency.

Collaborate with internal stakeholders including product, sales, and customer support to align marketing initiatives with overall business objectives and customer needs.

Stay informed about industry trends, emerging technologies, and best practices in marketing to drive innovation and maintain a competitive edge.

Lead and mentor a team of marketing professionals, providing guidance, coaching, and development opportunities to support their growth and success.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or related field. Advanced degree or MBA is a plus.

Proven experience in marketing management, with a track record of developing and executing successful marketing strategies and campaigns.

Strong leadership and team management skills, with the ability to inspire and motivate cross-functional teams to achieve shared goals.

Excellent communication and interpersonal skills, with the ability to build rapport and influence stakeholders at all levels of the organization.

Strategic thinker with strong analytical skills and the ability to translate data and insights into actionable marketing strategies and tactics.

Creative thinker with a passion for innovation and a drive to push boundaries and explore new ideas.

Results-oriented with a focus on driving measurable outcomes and achieving business objectives.

Experience in the direct-to-consumer (DTC) market or coaching industry is preferred.

Benefits

Working with digitsonly, you'll receive following incentives

  • Access to high paying & uncompeted jobs by verified hiring companies
  • Possibility to take on multiple projects or offers (depending on availability*)
  • Access to trainings & coachings (like adworld, , skillshare + inhouse trainings, etc.)
  • Access to SOPs, best practices, checklists (clickminded, +inhouse trainings, etc)
  • Private management by a dedicated customer support manager
  • Community with like minded individuals & free consulting

Note: These benefits are just from digitsonly, the client will likely offer additional incentives and benefits.

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