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Category Management
3 months ago
Dreaming big is in our DNA. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?
COMPANY:
Founded over 175 years ago, Labatt is one of Canada's founding businesses and its leading brewer. We are proud of our history and our heritage in Canada, and we remain committed to brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Labatt has created exciting experiences with consumers through iconic brands like Budweiser, Bud Light, NÜTRL, Michelob Ultra, Corona, Stella Artois and many more. Through our broad portfolio, we are truly a national brewer, with over 3,600 employees, a portfolio of more than 60 quality beers and beyond, and 10 breweries from coast-to-coast, we are proud to serve Canada and the communities we call home.
WHY LABATT:
As one of Canada's Top 100 Employers, Labatt is a place where our people can bring out the best in themselves through a collective purpose of creating A Future With More Cheers. We are always looking to serve up new ways to meet life's moments, dream big to move our industry forward, and make a meaningful impact in our communities. We believe in brewing up a future that everyone can celebrate and share.
JOB SUMMARY:
Calling all Category leaders If you're ready to make an IMPACT, push the boundaries of what's possible, and ready to grow at the pace of your own talent – apply now.
JOB RESPONSIBILITIES
Conduct macro and micro analyses of the beer market so as to ascertain consumer trends in the global brewing industry and also in each segment, in order to identify sales opportunities. Write business reviews and analyses on the impact of product promotions, brochures, prices, and marketing, as well as recommendations that will encourage the growth of the category for Labatt brands. Build planograms based on category analysis and on objectives of profitability, quantities, and aesthetics. Manage the Nielsen data bank. Develop and distribute new marketing tools for major accounts and the sales force.JOB QUALIFICATIONS
B.A. in business administration (with a major in marketing) or in a related field. Close to 3 years proven experience, ideally in retail sales and marketing. Skilled in analysis and observation, focused on consumer behaviour. Ability to plan and prioritize routine and ad hoc tasks in order to reach established objectives. Proficient in Windows environment and Microsoft Office software (Excel, PowerPoint). Practical experience in complex data bank processing an asset (Access, Spaceman, Workstation). Ability to effectively communicate with key partners. Independent and dynamic, with good communication skills.EQUAL OPPORTUNITY EMPLOYER
At Labatt Breweries of Canada, we are an equal opportunities employer and we are committed to maintaining a welcoming, safe, and inclusive environment for every person – regardless of age, race, ethnicity, nationality, sexual orientation, gender identity and expression, religion, neurodivergence, or disability status.
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