Analytical Lead

2 weeks ago

Toronto, Ontario, Canada Google Full time

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience
  • 5 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis

Preferred qualifications:

  • Experience using search engine marketing (Google Ads), website analytics platforms (Google Analytics and other measurement suite products), and brand analysis techniques (upper funnel analysis)
  • Demonstrated analytical background, and experience with marketing analytics, financial modeling, or statistical analysis
  • Experience using SQL to extract and manipulate data, or with other programming/scripting languages (R, Python, C++)
  • Ability to analyze large datasets and translate them into actionable insights

About the job:


Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all.

Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow.

Using your relationship-building skills, you provide Google-caliber client service, research and market analysis.

You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business.

Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.


As an Analytical Lead, you will be a strategic analyst, advisor, and consultant providing data supported insights to clients across the finance and travel industry, along with agencies to help improve their business.

You will also be an influencer to teammates and clients in how they think about measuring the value that they get from their marketing efforts.

In this role, you'll work with some of Google's most advanced performance advertisers to prove and maximize Google's impact on their business objectives.

You will work with advertising agencies and clients as a team member on Google's industry-focused Sales team, exchanging knowledge regarding client and agency needs within specific industry sectors.

You'll work with a cross-functional team to present integrated, data-driven business opportunities based on internal and external tools analysis.

Lastly, you'll own measurement for your vertical and work with advertising agencies and clients to create impact on their business.


Our Large Customer Sales teams partner closely with many of the world's biggest advertisers and agencies to develop digital solutions that build businesses and brands.

We enjoy a bird's eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age.

We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.


Responsibilities:

  • Build and own client relationships with media and analytics stakeholders, and influence investment and measurement decisions based on risks and impact to their business.
  • Lead clientspecific Measurement Plans that define roadmap to improve client's measurement and attribution maturity based on client's biggest measurement and attribution gaps.
  • Advise clients on experiments to demonstrate the impact of Google media (value of search, etc.) and design analyses that uncover growth opportunities using products, market data, and platforms to improve media performance.
  • Build ways to solve common client business needs and share best practices (analysis, tools, frameworks) and client successes across industries.
  • Drive adoption of measurement and attribution solutions to better value Google and nonGoogle media, increase measurement maturity, and quantify business impact of media recommendation based on client business objectives and craft recommendations to lead to client action.
Google is proud to be an equal opportunity workplace and is an affirmative action employer.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law.

If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

  • Lead, Analytics

    2 weeks ago

    Toronto, Ontario, Canada Ontario Health Full time

    At Ontario Health, we are committed to developing a strong organizational culture that connects and inspires all team members across the province. Our vision is that together, we will be a leader in health and wellness for all. Our mission is to connect the health system to drive improved and equitable health outcomes, experiences and value.How we work...

  • Analytics Lead

    2 weeks ago

    Toronto, Ontario, Canada Viral Nation Inc. Full time

    About Our Company: Viral Nation specializes in developing social-first ecosystems for brands to engage with the contemporary consumer journey. Our comprehensive solutions merge strategy, talent, media, and technology with culturally relevant creativity to amplify the growth of leading digital brands worldwide. Join a dynamic, creative, and forward-thinking...

  • Lead, Data and Analytics

    2 weeks ago

    Toronto, Ontario, Canada Ontario Health Full time

    At Ontario Health, we are committed to developing a strong organizational culture that connects and inspires all team members across the province. Our vision is that together, we will be a leader in health and wellness for all. Our mission is to connect the health system to drive improved and equitable health outcomes, experiences and value.How we work...

  • Lead, Data and Analytics

    2 weeks ago

    Toronto, Ontario, Canada Ontario Health Full time

    At Ontario Health, we are committed to developing a strong organizational culture that connects and inspires all team members across the province. Our vision is that together, we will be a leader in health and wellness for all. Our mission is to connect the health system to drive improved and equitable health outcomes, experiences and value. How we work...

  • Digital Marketing Analytics Lead

    2 weeks ago

    Toronto, Ontario, Canada CB Canada Full time

    Digital Marketing Analytics LeadOn behalf of our client in the Banking Sector, PROCOM is looking for a Digital Marketing Analytics Lead.Digital Marketing Analytics Lead – Job Description Oversee day-to-day team operations in terms of delivering automated and ad-hoc digital marketing reports and insights Lead transition of digital advertising...

  • Lead Analytics Consultant

    2 weeks ago

    Old Toronto, Ontario, Canada ZYNGA INC Full time

    Careers Category: Data, Analytics & User ResearchConnected Worker Type: ConnectedRequisition Id: R_111265Zynga's mission is to connect the world through games. Its vision was that gaming would become a mass market activity, and "play" would be an important verb in our daily lives. As a part of this vision, Zynga Analytics partners with studios to release and...

  • Analytical Lead, Large Customer Sales

    2 weeks ago

    Toronto, Ontario, Canada Google Full time

    Minimum qualifications: Bachelor's degree or equivalent practical experience. 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.Preferred qualifications: Experience using search engine marketing (e.g., Google Ads), website analytics platforms (e.g., Google Analytics and other...

  • Lead, Business Intelligence and Analytics

    2 weeks ago

    Toronto, Ontario, Canada Ontario Health Full time

    Want to make a difference in your career? Consider this opportunity. Please be advised that the scope of this role is panregional in nature and therefore, will focus on the particular needs of Ontario Health Northeast and Northwest Regions.Here is what you will be doing:Lead technical analysis of complex health-care system models or approaches and uses tools...

  • Territory Sales Manager

    2 weeks ago

    Toronto, Ontario, Canada Skalar Analytical B.V. Full time

    Company OverviewThe Skalar Group is a leading Dutch company that specializes in laboratory automation solutions, particularly in wet chemistry analysis. With a rich history dating back to 1965, Skalar Analytical has evolved into a global organization with branches in Europe, North America, and India. Besides Skalar Analytical, the Skalar Group encompasses...

  • Lead Data Scientist, Business Analytics

    2 weeks ago

    Toronto, Ontario, Canada Thumbtack Full time

    About the Business Analytics Team The Business Analytics team's mission is to unlock strategic opportunities and enable Thumbtack to achieve its full business potential. To accomplish this mission, we focus on: Business performance: Metrics, dashboards, and forums that help us measure progress towards our goals and foster deep understanding of our...

  • Analytics Lead, Driver Segments

    2 weeks ago

    Toronto, Ontario, Canada Lyft Full time

    At Lyft, our mission is to improve people's lives with the world's best transportation. To do this, we start with our own community by creating an open, inclusive, and diverse organization.The Driver Segments team's mission is to continuously identify, build, and optimize sustainable growth levers for key driver segments. Our team is heavily cross-functional...

  • Manager, Analytics

    2 weeks ago

    Toronto, Ontario, Canada TD Bank Full time

    Manager, Analytics & Insights:BRJob Category - Primary Enterprise Data & AnalyticsWork Location TD Centre South 79 Wellington Street WestEmployment Type RegularCity TorontoTime Type Full TimeProvince/State OntarioHours 37.5Workplace Model HybridHours/Availability Detail Monday to Friday, 9am to 5pmPay DetailsDepartment OverviewWe are looking for top...

  • Health & Benefits Lead Financial / Analytical

    2 weeks ago

    Toronto, Ontario, Canada WTW Full time

    As a Lead Associate you will be a key member of the client team providing financial and technical expertise. You will contribute to a wide variety of complex analyses and projects involving the design, financing, and measurement and financial analysis of the full spectrum of employer group benefit programs including medical, dental, life, disability and...

  • Manager, Analytics

    2 weeks ago

    Toronto, Ontario, Canada TD Bank Full time

    TD DescriptionStay current and competitive. Carve out a career for yourself. Grow with us.Department OverviewThe Credit Loss Allowance & Business Insights team is a group of Business Insights experts that thrive to improve our Risk Management monitoring and operations related to Retail Credit Risk Management. Working closely with 2A Risk Partners, Line of...

  • Manager, Analytics

    2 weeks ago

    Toronto, Ontario, Canada Ontario Securities Commission Full time

    Manager, AnalyticsInvestment Funds & Structured Products BranchPermanent, Full-timeFile # 23-57The Ontario Securities Commission (OSC) is the statutory body responsible for regulating Ontario's capital markets in accordance with the mandate established in the provincial Securities Act and the Commodity Futures Act. The mandate of the OSC is to provide...

  • Manager, Analytics

    2 weeks ago

    Toronto, Ontario, Canada TD Bank Full time

    413315BREnterprise Data & AnalyticsToronto, ONJuly 5, 2023Company OverviewDepartment OverviewTD Auto Finance is a dynamic division within TD. This is an exciting opportunity to join a rapidly growing business focused on providing a robust array of automotive financing options to meet our customers' needs as well as the needs of our dealer partners. In Canada...

  • Manager, Data Analytics

    2 weeks ago

    Toronto, Ontario, Canada Moneris Full time

    The Manager, Portfolio Management Data Analytics is a strategic partner role at Moneris. You will have oversight on the usage of Moneris financial, payments risk, credit ratings and credit bureau data to lead efficiency and support Risk Management decisions with statistical thoughtfulness. You will be a strategic enabler supporting different teams across the...

  • Manager, Analytics

    2 weeks ago

    Toronto, Ontario, Canada TD Bank Full time

    TD DescriptionStay current and competitive. Carve out a career for yourself. Grow with us.Department OverviewDepartment OverviewTD Direct Investing is Canada's largest direct investing brokerage, empowering over 1 million self-directed investors and traders with its full spectrum of powerful solutions and innovative tools to manage their investments with...

  • Manager, Commercial Analytics

    2 weeks ago

    Toronto, Ontario, Canada Four Seasons Hotels and Resorts Full time

    About Four Seasons: Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with...

  • Director, Payments Analytics

    2 weeks ago

    Toronto, Ontario, Canada CIBC Full time

    We're building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what's right for our clients.At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and...