Marketing Manager

2 weeks ago

Kitchener, Ontario, Canada Manulife Full time

We are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world.

From our environmental initiatives to our community investments, we lead with values throughout our business.

To help us stand out, we help you step up, because when colleagues are healthy, respected and meaningfully challenged, we all thrive.

Discover how you can grow your career, make impact and drive real change with our Winning Team today.

Working Arrangement
Hybrid

This is a hybrid opportunity from either our Toronto or Waterloo offices.
***We are looking for a dedicated Marketing Manager to be part of the Global Wealth & Asset Management marketing team and help coordinate, develop and implement integrated marketing campaigns across multiple asset classes, distribution channels, and media to support sales efforts.

Responsibilities
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Coordinate and implement marketing materials/campaigns to support products and programs on time and within budget
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Research, gather, and disseminate information for projects:

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Write and present integrated marketing plans that support sales efforts and generate repeatable results
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Recommend and develop appropriate communication vehicles for achieving marketing objectives:

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Develop and maintain relationships across all departments, including sales, product, legal, compliance, and where applicable, external advisors and distributors
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Collaborate with product management, internal and external sales management to ensure alignment of efforts
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Collaborate with internal colleagues to produce the highest quality work every day. Seek continuous improvement
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Monitor and report on effectiveness of ongoing/existing sales and marketing programs relative to competitor activities and current market conditions
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Manage operational processes to facilitate marketing campaigns such as compliance review, material creation and quality improvement
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Creatively and effectively manage all media to drive marketing campaigns:

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Track return on investment, evaluate campaign success using analytics
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Create, track and manage budgets for areas of oversight:

- **Develop and deliver effective presentations to key collaborators.

What motivates you?
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You obsess about customers, listen, engage and act for their benefit
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You think big, with curiosity to discover ways to use your agile approach and enable business outcomes
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You thrive in teams and enjoy getting things done together
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You take ownership and build solutions, focusing on what matters
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You do what is right, work with integrity and speak up
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- **You share your humanity, helping us build a diverse and inclusive work environment for everyone.

What we are looking for
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Bachelor's Degree is required
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3-8 years of experience in a marketing manager or account management role
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Experience in retirement, mutual fund industry, and/or investment industry is highly desired
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Ad or digital agency experience is a plus
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Knowledge of industry, markets, investments and investment concepts:

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Excellent organizational and prioritization skills, including the ability to meet deadlines:

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Capacity to work in a fast-paced, often changing environment
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Excellent communication and presentation skills:

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Creative and entrepreneurial problem solver with a solution-oriented approach
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Ability to build and maintain strong relationships at all levels of the organization:

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Demonstrated experience managing internal and external client relationships
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Ability to work independently and collaborate within a team environment
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Ability to persuade, manage time, prioritize effectively and be goal oriented
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Comfortable using and learning new technologies
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Ability to work independently with conflicting and overlapping demands:

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Ability to manage multiple, complex projects simultaneously with limited manager oversight:

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Excellent communication and presentation skills:

- **Ability to persuade, manage time, prioritize effectively and be goal

What can we offer you?
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A competitive salary and benefits packages
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A growth trajectory that extends upward and outward, encouraging you to follow your passions and learn new skills
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A focus on growing your career path with us
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Flexible work policies and strong work-life balance
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- **Professional development and leadership opportunities.

Our commitment to you
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Values-first culture

We lead with our Values every day and bring them to life together
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Boundless opportunity

We create opportunities to learn and grow at every stage of your career
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Continuous innovation

We invite you to help redefine the future of financial services
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- **Delivering the promise of Diversity, Equity and Incl

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