Director of Marketing

1 week ago

Old Toronto, Ontario, Canada Marriott Full time
Marriott Director of Marketing Toronto, Canada

Additional Information: 15 Months Maternity Leave Contract

Job Category: Sales & Marketing

Location: The St. Regis Toronto, 325 Bay Street, Toronto, ONT, Canada

Schedule: Full-Time

Located Remotely? No

Relocation? No

Position Type: Management

JOB SUMMARY

Directs the development, production, and implementation of all marketing strategies and related projects associated with the property's revenue and marketing objectives. Collaborates with the Vice President (VP) of Sales and Marketing to devise the yearly marketing plan to achieve both short and long-term revenue and marketing goals. Partners closely with other key areas (Sales and Revenue Management) to formulate overarching cross-cutting strategies. Leads the management of all internal and external communications through digital platforms, ensuring brand consistency. Identifies new marketing opportunities such as partnerships, third-party collaborations, and CVBs. Presents campaign performance updates regularly to the General Manager, Sales, and Revenue Management leaders. Supervises a team of marketing professionals to execute strategies effectively.

CANDIDATE PROFILE

Education and Experience

  • 2-year degree in Business Administration, Sales, or related field; with 2 years' experience in Hospitality Sales, Spa Sales, or a similar area
  • OR
  • 4-year bachelor's degree in Business Administration, Sales, or related field; with 1 year experience in Hospitality Sales, Spa Sales, or a similar area

CORE WORK ACTIVITIES

Development of Hotel Marketing Strategy

  • Formulates comprehensive marketing strategy, including marketing plans and property email strategy, to align with the hotels' marketing budgets and business priorities.
  • Oversees the execution of all marketing initiatives and collateral production to ensure sales and marketing objectives are met.
  • Fosters partnerships and contributes to demand generation strategy development.
  • Leads repositioning efforts in collaboration with the Area Team and hotel executive team.
  • Acts as the brand guardian, ensuring all marketing materials reflect the brand's voice.
  • Collaborates with Revenue Management on promotional strategies.
  • Manages group lead generation efforts.
  • Monitors and analyzes key marketing reports, adapting strategies as needed.
  • Manages internal and external partners to support hotel strategy.

Development and Execution of Communications and Partnerships

  • Engages actively with Area Directors of Marketing to communicate recommendations and actionable steps based on findings and digital trends.
  • Sets Public Relations strategy for the hotel, outlining goals and target segments.
  • Measures and communicates the success of campaigns and digital performance effectively.
  • Demonstrates strong relationship management and negotiation skills.

Leading Marketing Team

  • Manages direct reports and oversees marketing performance.
  • Recruits and onboards property marketing associates.
  • Addresses employee complaints and implements disciplinary actions when necessary.
  • Evaluates employee productivity for possible promotions.
  • Conducts annual performance appraisals with direct reports.
  • Performs other duties as assigned by leadership.

The salary range for this position is $101,000 to $141,000 annually.

Marriott International is an equal opportunity employer that values diversity and maintains an inclusive, people-first culture. We are committed to non-discrimination on any protected basis under applicable law.

Notification to Applicants: The St. Regis Toronto complies with provincial human rights and accessibility legislation and offers accommodations to job applicants requiring assistance. For accommodation requests related to this job posting or the application process, please contact our Human Resources team.

Combining timeless glamour with a modern spirit, St. Regis Hotels & Resorts provides exquisite experiences at over 50 luxury hotels worldwide. Joining St. Regis means becoming part of a global team committed to delivering exceptional service. Explore career opportunities with St. Regis within the Marriott International portfolio. Be your best self, embrace your purpose, belong to an extraordinary team, and evolve into your greatest version.

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