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Manager Content and Communications

3 months ago

Steinbach, Manitoba, Canada Steinbach Credit Union Full time

Build a rewarding career with Steinbach Credit Union


Steinbach Credit Union (SCU) is one of Manitoba's largest credit unions and among the top 10 in Canada, with over $9 billion in assets.

For over 80 years, we have worked with our members to create relationships based on trust and support.

Our goal is to provide advice and recommend products and services that are tailored to meet every member's individual needs.


Our member-centric approach is a key driver in everything we do, and our level of service is second to none.

We provide an environment of trust in which members feel comfortable doing business and they will recommend us to their family and friends.

For more information, please visit our website.

An exciting opportunity awaits


Reporting to the Director, Marketing, the Manager, Content and Communications will be an integral part of the marketing team, leading and building SCU's content capabilities, and creating compelling and relevant communications for our owned and earned channels to strengthen our brand story.

The Manager, Content and Communications is responsible for providing leadership and delivering business results through the development of strategy in the areas of brand management, internal communications, crisis communications, public relations, marketing content and creative across multiple platforms and formats.


Specific Responsibilities:

  • As a trusted resource provide communication counsel to senior leadership and executives
  • Partner with internal stakeholders to define business needs and objectives, identifying appropriate content and communication tactics
  • Identify and execute effective communication strategies to promote SCU
  • Through communication generate brand awareness, member engagement, capitalize on opportunities and deliver results
  • Provide ongoing creative ideas to ensure SCU's messaging is forwardlooking and innovative.
  • Develop and execute multistage communication plans across a variety of channels and audiences
  • Review written and visual communications for messaging alignment, consistency and qualify across all channels.
  • Leverage segmentation data to align content to the needs of SCU's target audiences/ideal target audience, incorporating the SCU brand voice and personality.
  • Champion continuous improvement throughout the organization
  • Evaluate the effectiveness of communication strategy using relevant key performance indicators (KPI)

Qualifications:

  • BA/BS in journalism or communications, or related field plus 57 years of progressive communication experience including leadership
  • Must be an effective communicator, strong collaborator, demonstrate the ability to influence, and build our internal communications capabilities
  • Must have superior communication skills, both written and verbal, to effectively address and engage all levels within the organization, and communicate and articulate clear, effective messages that enhance and promote SCU's brand to achieve business objectives.
  • Ability to work independently and as part of a team in a fast paced, constantly changing environment
  • Proficient in the use of Microsoft Office Applications (Word, Excel, PowerPoint)
  • Familiarity with analytical software and tools such as Visio Tableau and CRM with the ability to adapt to new technologies.

How we'll reward you
You can look forward to joining an organization that values teamwork and its membership. You will receive a
competitive annual salary based on skills and experience. In addition, you may be eligible for
variable compensation and matched pension plan per SCU policies.

You will also receive a great host of benefits, including:

  • Extended medical, dental, vision benefits, plus a health spending account
  • Critical Illness insurance, Life insurance, AD&D insurance, and Employee Assistance programs
  • Employee Banking benefits (i.e. free chequing account, low interest MasterCard, bonus rate on deposits and discounts on lending products, etc.)
  • Opportunities for professional development
  • Clothing allowance
  • Free parking at all locations

Accessibility and Inclusivity


We believe our employees should represent the diversity of our members and the communities in which we live and serve.

If you require accommodation for the recruitment or interview process (including alternate formats of materials, or accessible meeting rooms or other accommodation), please let us know and we'll work with you to meet your needs.

**Closing Date: June 12, 2023