Marketing Communications Coordinator

2 weeks ago

Toronto, Ontario, Canada All Languages Ltd Full time

Marketing & Communications Coordinator + RFP Writing
All Languages is a full-service language-services provider that has served professionals since 1971. We are Canadian-owned and operated and serve clients that are located all around the world. We are focused on customer satisfaction and use technology to continuously improve processes and client communication.

Job Type:

  • Fulltime: Monday to Friday 9:00 AM to 5:30 PM (times to be adjusted as needed)
  • Training Period (approximately 3 months) 9:00 AM to 5:30 PM (times to be adjusted as needed)

Job Location:

  • Toronto, ON
  • Office is located at 421 Bloor East (across the street from Sherbourne subway station)
  • Hybrid option may be available to work inoffice three days per week and remotely two days per week

Responsibilities - Marketing

  • Keeping informed of marketing strategies, trends and regulations such as analyzing customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies;
  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments;
  • Overseeing branding, advertising, presentations, trade shows and promotional campaigns. Leads the execution of marketing programs from start to finish, leveraging internal support and driving collaboration;
  • Management of all social media accounts using the Hubspot platform including Twitter, Facebook and LinkedIn;
  • Review, monitor, evaluate and optimize SEO and Paid Search campaigns with vendor partners.
  • Negotiate and work with various designers, advertising and print vendors;
  • Manage multiple accountabilities at one time, while helping to ensure all campaigns and tactics are on track and on budget;
  • Maintain the company website with vendor partner and update as necessary;
  • Prepare other marketing collateral such as promotional items, letterheads, envelopes, brochures, documents etc.;
  • Design various inhouse proposals, templates and customer presentations; and
  • CRM Database Management.

Responsibilities - RFP Writing

  • Identify RFP opportunities from key sources (i.e. MERX), evaluate chances of winning, prepare responses, and track results;
  • Research and identify reusable content (e.g. proposal boilerplates) that the proposal team can leverage;
  • Collaborate with cross functional team members to gather pricing and other proposal components
  • Provide guidance on proposal content and provide content editing support;
  • Manage RFP timelines throughout all stages from draft to delivery;
  • Ensures the structural requirements, mandatory and rated criteria of each RFP have been addressed;
  • Deliver completed written proposal responses to the Proposal Manager against agreed RFP deadlines, escalating issues as required;
  • Develop and maintain an indepth knowledge of company products and services, competitive information and industry trends;
  • Develop and maintain the Proposal Content Database to ensure the content is accurate and up to date; and

Skills and Qualifications:

  • Advanced knowledge of the Hubspot platform and it's various workflow features and integrations to social media and websites is preferred.
  • Knowledge of SEO/SEM principles, strategies and technical execution using various tools such as Google Adwords, Google Keyword Tool and Google Analytics.
  • Proficiency with online marketing and social media strategy.
  • Proven experience developing marketing plans and campaigns.
  • Extensive knowledge of marketing strategies, channels, and branding.
  • Excellent communication, writing, grammar, and spelling abilities; technical writing skills preferred.
  • Detail oriented, personable, assertive, disciplined, selfmotivated, reliable and high energy.
  • High initiative and demonstrated ability to work in a team environment.
  • Strong organizational and time management skills, ability to multitask.
  • Ability to work under pressure and meet strict deadlines in a fastpaced, deadlinedriven environment.
  • Ability to work independently and within established guidelines.
  • Ability to build and maintain collaborative relationships with internal and external stakeholders.
  • Working knowledge of Microsoft Office suite (specifically Excel, Word and PowerPoint).
  • Relevant undergraduate business degree with 1 2 years relevant professional marketing experience, demonstrating strong business acumen.
  • Eligible for security clearance.

Why All Languages Ltd?

  • Competitive salary
  • Performance incentives
  • Friendly work environment
  • Professional development and opportunity for advancement
We sincerely thank all applicants for their interest in the role. Due to the volume of resumes received we will only contact applicants meeting role requirements for next steps.

All Languages is an equal opportunity employer committed to diversity and inclusion. If you are selected to participate in the recruitment process, please advise us of any accommodations y

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