Associate Director, Marketing Delivery

1 week ago


Hamilton, Ontario, Canada Allergan Full time

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow.

We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio.

Follow @abbvie on Twitter , Facebook , Instagram , YouTube and LinkedIn .

The Marketing Analytics and Business Insights (MABI) function supports AbbVie's US organization and is comprised of highly respected researchers, analysts, data scientists and strategists who are committed to being best-in-class within the biopharmaceutical industry.

We continue to build new capabilities and skill sets, encouraging our team members to pull up a chair, be themselves, be creative, speak their minds, and do good work.

We are a passionate, diverse, flexible, and inclusive organization with a culture that supports the best ideas, wherever they originate.

The Market Access Insights (MAI) organization within MABI plays an instrumental role in shaping market access strategies for all of AbbVie's U.S.

brands.

As a people leader of this team, you will lead the planning and delivery of standard and ad-hoc analytics to identify/ quantify payer opportunities and threats and make specific recommendations on the development of market access strategies and tactics.

You will also lead and develop a team of analytical talent, develop analytical capabilities, enable organizational learning and outreach to matrix partners, and ensure alignment of analytical insights with the broader commercial goals of each brand.

The role requires strong data analytics capabilities as well as subject matter expertise within the overall U.The role provides insights that directly impact patient and physician access to AbbVie brands through its influence on the development of pricing, contracting and other access strategies.

Lead standard / ad-hoc analytics across 3-4 brands within Oncology focused on providing insights that influence market access strategy through data analytics, customer insights and business knowledge.

Market Access commercial leaders, innovative Pricing and Contracting strategies to achieve optimal payer formulary access that maximize net sales for assigned brands.

Identify through claims analysis, market dynamics that shape brand demand and build models to portray risks, opportunities, and sensitivities. Market Access Sales and Marketing stakeholders.

Align insights to Payer research and Brand insight partners, that when integrated with HCP and Consumer insights, positively impacts brand decision making.

Leading the delivery of brand specific market access analytical insights in response to specific market access issues/ trends.

Understanding the impact of utilization management, tiering and medical policy impact on overall demand, line of therapy and co-pay support.

Identifying through quantitative methods, value drivers that guide clinical data development and value positioning.

Demonstrating a strong understanding of syndicated and AbbVie proprietary data, data science and modeling techniques and the ability to synthesize insights into compelling narratives.

Being highly proficient at supplier and stakeholder management, leading external analytics to deliver compelling learnings, and formulating analytical strategies appropriate for the issue at hand.

Leading insights and analytics for understanding and recommending the development of any Specialty Pharmacy, Health Plan and PBM strategies across payer channels through research, analytics, and advanced modelling techniques, communicating narratives that describe the opportunity and risks and informing financial projections based on pricing and contracting strategies.

Responsible for leading the communication of market access insights to leadership requiring a broad range of market access expertise as these brands commonly experience differing market access challenges.

Managing up to 3 direct reports, including talent recruiting and development as well as oversight of external vendor support.

Advising cross-functional partners on key data/analytics infrastructure enhancements to enable superior analytical capabilities.
Bachelor's degree
~10+ years of market research and analytics professional experience, preferably in the healthcare industry
~1-2 years of experience people management
~ Master's degree or MBA
~ Strong working knowledge of syndicated pharmaceutical data sources, including formulary data sources and claims data sources
~3-4 years of pharmaceutical market access experience and subject matter expertise with Health Plans, PBMs, Hospital Systems, Specialty Pharmacies and Healthcare Policy stakeholders.
~4-6 years of pharmaceutical marketing analytics experience
~ Oncology knowledge

We offer a comprehensive package of benefits including paid time off (vacation, holidays,sick),medical/dental/visioninsurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.

AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.

It is AbbVie's policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

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