Marketing & Administration Specialist
3 weeks ago
Our Client
Servicing the Canadian market for nearly 25 years, our Client is an established OEM parts brokerage with a strong network of more than 400 dealer partners nationally. Their openness to listening and working with their industry and dealer partners, customers, and other representatives have allowed our Client to continue growing their business inspite of the challenging and constantly evolving marketplace; earning them the well-deserved reputation of being a market leader inside the supply sector of the Automotive Industry,
The Opportunity
A blended position with tremendous growth potential, the Marketing and Administration Specialist will manage the day-to-day administrative operations of our Client's office in Mississauga, ON as well as the development and execution of a wholistic marketing strategy for this growing organization. A newly created role, this position will start off as a combination of Administration and Marketing duties, but ultimately evolve into a full-time Marketing position over time. Reporting directly to the President, the successful candidate will be a creative, detail-oriented, self-starter with demonstrated skills in social media optimization and a passion for influencing all areas of Marketing.
PLEASE NOTE: This is a full-time, Monday - Friday role that requires the successful candidate to work ON SITE at our Client's Mississauga-based office. We thank all applicants for their interest, but only those with demonstrated work experience in both Administration and Marketing who are willing to work FT, in-office will be considered.
Required Experience and Qualifications
- Complete fluency in the English language; both written and verbal
- Post-secondary education in Marketing and/or Communications is strongly preferred
- Demonstrated success optimizing B2B social media channels
- Comprehensive understanding of current trends and evolving strategy related to Marketing and Communications
- Technical Proficiency in
- Adobe Creative Suite
- Social Media Scheduling Tools (Hootsuite, Loomly, Mailchimp, Buffer, Sprout, ContentCal, etc.)
- Microsoft Office Suite
- CRM systems
- Effective time management, organizational and communication skills
- Self motivated with a proven ability to work independently under minimal supervision
ADMINISTRATION
- Responsible for answering incoming phone calls and forwarding to the appropriate personnel or department
- Collect, sort, distribute and prepare correspondence, mail and messages
- Prepare customer proposals for the appropriate representative
- Finalize client contracts
- Manage company database and Customer Management System (CMS)
- Coordinate advertising and promotional goods
- Schedule and coordinate travel and accommodation for conferences and trade shows
- Administer the corporate calendar via MS Outlook
- Capture minutes during sales meetings
- Manage the office space
- Other administrative duties, as required
- Develop and implement a comprehensive strategy to grow followers across all Social Media channels (Facebook, Instagram, Twitter/X, etc.)
- Create diverse, engaging and unique content for distribution on website and various social media channels
- Implement Social Media Calendar program and manage all subsequent scheduling/posting for all applicable channels
- Develop and oversee the implementation of Paid Media Campaigns via:
- Twitter (X)
- Others
- Work to optimize Brand Reach through effective SEO tactics
- Update and redesign, as needed, print collateral for conferences, trade shows, etc.
- Create and implement Email Automation Templates, where applicable, to increase Operational efficiency
- Audit and standardize employee Email Signatures
- Provide Training and Skill Development for team members on Marketing initiatives, as needed
- Provide day-to-day administrative support for Outside Sales team, as needed
- Review and asses Standard Operating Procedures for the business
- Streamline Operating Procedures in an effort to increase overall efficiencies
- Report on strategic improvements to the President
- Competitive Base Salary
- Comprehensive Benefits Program
- Autonomous, but team-oriented environment
- Annual team building events
- Ample growth opportunity
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