Sales Brand Manager

1 month ago

Vancouver BC, Canada Ermenegildo Zegna Holditalia S.p.A Full time €50,000

Following the path traced by the founder Ermenegildo over 110 years ago, ZEGNA is now internationally recognized as a leading global luxury menswear brand. Managed by Gildo Zegna as Chairman and CEO, Ermenegildo Zegna Group designs, creates, and distributes luxury ready-to-wear and accessories under both the ZEGNA and Thom Browne brands to over 500 stores. The Group also operates TOM FORD FASHION through a long-term license agreement with The Estée Lauder Companies Inc. to over 100 stores. The brand remains committed to leveraging its rich heritage to build a better present and future.
As the Brand Manager for Zegna shops within Harry Rosen, you will be the market expert and Brand Ambassador responsible for ensuring the consistency of brand image, executing the business strategy, promoting our casual luxury brand, and achieving business objectives for your assigned locations. Expectations include being a dynamic and inspiring leader/coach, building and fostering an increased awareness of passion for, and loyalty to the Zegna brand amongst the store teams.
Business Development & Sales Management

 
Achieve Sales Goals:
define action plans to ensure achievement of sales goals, engage store teams on required contribution to targets:
Translate store KPI’s into action plans for the team. Partner with sales associates to develop outreach strategies for existing and potential clients within their individual portfolios.
Be a Zegna brand and product expert. Promote the World of Zegna with all sales associates and personal shoppers. Schedule and organize regular training to increase product knowledge and styling capabilities.
Actively support the team on the sales floor to optimize productivity; actively coach the team to enhance individual performance.
Drive MTM business by identifying opportunities through sales associates and personal shoppers; partner with MTM Specialist to schedule seasonal trunk shows and provide support as needed.
Monitor competitors' marketing and commercial activities in your market (both within and outside assigned doors).
Planning & Budgeting
Provide input for budgeting of annual sales targets.


Develop a personal connection with each store’s top clients; Leverage all local and global top client engagement opportunities to increase client spend and retention.
~ Partner with sales associates to leverage client insights to delight them and foster brand loyalty.
~ Act as chief energy officer for the store teams in assigned doors to insure that Zegna is top of mind. Instill passion for the brand.

People Management: Communicate information related to the Zegna brand and business goals. Coach store teams to develop competencies and support their growth; ensure consistent and effective training program deployment.
HR Management: Identify talent within assigned doors and markets through networking and market scouting. Brand Presentation
Partner with Merchandiser providing effective feedback on products and collections.
Provide context to weekly selling reports including performance vs. competitors.
Partner with VM to identify and implement product placement strategies to maximize store sales.
Ensure the implementation of VM guidelines, in collaboration with VM, to ensure appropriate and impactful brand image.
Minimum 3-5 years prior experience in leadership roles within retail stores, hospitality, or client service industries.
Ability to manage multiple projects simultaneously in a fast-paced environment.
Retail is more than just the act of selling products. Our Sales Channels & Retail teams bring our customers into our global community, sharing with them our creativity and craft, as well as our story and the journey of each item. These relationships are nurtured by our in-store teams and fostered by our headquarters and regional offices, who, together, are responsible for the definition, implementation, and execution of our retail strategy. Our Production & Services teams, which includes Technical Design, Production, and Operations, bring the artistry of our garments to life. These passionate and skilled individuals are responsible for the entire manufacturing and delivery process: from the sourcing of superior raw materials, to the careful construction of each piece, to how they are delivered to our customers. 
These teams are divided into two areas: textiles and apparel. 
Today, our textile teams continue this tradition, creating fabrics and accessory collections through a considered combination of craftmanship and innovation. 
Our apparel production units and teams that create our ready to wear, made to measure, knitwear, and leather goods, produce garments according to our high quality standards and innovative processes and techniques.
Thanks to our from sheep to shop, vertically-integrated approch the combined effort of each team ensures that the exceptional quality and vision we’ve become known for is present at every step along the way. Marketing & Customer Experience
Marketing & Customer Experience
Marketing & Customer Experience
Our Marketing & Customer Experience teams ensure that our journey is reflected in every touchpoint, from our campaigns and social media posts to how we delight customers in-store and online. Most of these teams are based at our our global headquarters in Milan. The CRM and Content Brand Marketing teams, however, are present globally. Those at our headquarters define Zegna’s brand image and overarching strategy, while those in the regions collect market insight and adapt the central strategy to meet the needs and cultures of local markets.  In addition to supporting our staff, our Human Resources, Finance, Legal, and IT teams also take strategic decisions about how we operate as a business today, and where our business will be tomorrow. Artistic talent and creative expression are key to our collections. These characteristics all can be found in our teams that Design, Plan, and Develop the garments for our collections.
The majority of these teams are based at our offices in Italy and Switzerland. Whether based in Milan or our New York store, these teams work together so that our brand speaks with a single creative voice.

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