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Job description Senior Meta Media Buyer (Digital Media)
Do you have a passion for tracking performance and optimizing Meta Ads campaigns with respect to pacing, audience engagement, landing pages, creative testing, and placement performance?
Wellness Research and Consulting is seeking a highly skilled and data-driven Senior Meta Media Buyer to join our global branding team. This role is ideal for someone who thrives in a creative, fast-paced environment and has extensive experience with Meta Ads.
We believe in the power of data and innovation. We embrace cutting-edge tools and technology, and we're always optimizing for efficiency and effectiveness. In 36 marketing disciplines across 6 functional groups—PR, branding, influencer marketing, content, creative, and digital—we're redefining what a full-service global agency can be. Third, we offer a flexible work environment. We’re fully remote and actively foster a global remote culture. Develop and execute strategic media plans focused on Meta Ads for top clients.
• Manage large Meta campaign budgets and optimize campaign performance in real-time, ensuring the best return on investment.
• Track performance and make optimizations based on key metrics such as pacing, audience engagement, creative performance, and placements.
• Analyze data to identify new audience segments and creative opportunities on Meta's platforms.
• Prepare and present detailed media plans with clear strategies, targeting, and placement recommendations tailored to client needs.
• Collaborate with cross-functional teams to support overall digital marketing programs and campaigns.
3+ years of experience in paid media, with a focus on Meta Ads (Facebook, Instagram, Audience Network)
• Meta Certified Media Buying Professional (strongly preferred)
• Demonstrated experience in managing large Meta campaign budgets and driving exceptional performance results
• Excellent analytical and data interpretation skills
• Experience with A/B testing and creative optimization on Meta Ads
• Knowledge of other platforms (Google Ads, YouTube, programmatic, etc.) Active interest in keeping up with paid media trends, especially within Meta's advertising ecosystem
Competitive salary with consistent, performance-driven raises
• Full benefits package, featuring health coverage and flexibility for remote work
• Wellness Research and Consulting is a full-service global PR and marketing agency specializing in brand growth through data-driven storytelling. We're composed of award-winning thinkers, designers, content creators, media experts, and developers. If you’re looking for the excitement of a fast-growing startup with the resources and variety of a global agency, this is the place for you.
