Senior Brand Strategy Manager

3 weeks ago


Toronto ON, Canada Apply Digital Full time

ABOUT APPLY DIGITAL
We're a global digital transformation partner for change agents, working to modernize their organizations.
Who we help: Our 650+ digital specialists have helped global companies like Kraft Heinz, Moderna, Lululemon, Games Workshop, Atlassian, and The Very Group create business impact.
What we do: We offer clients end-to-end expertise across Business Strategy, Commerce, Platform, Products, Innovation, and beyond.
How we help: We work together as one connected team to drive business impact and ensure every strategy is actionable through to execution in the context of your organization’s broader ecosystem. If you'd like to learn more about Apply Digital's culture click HERE .
Apply Digital is hybrid/remote friendly. The Brand Strategy Manager serves as the intersection of strategic thinking and creativity. In this role, they are responsible for building, developing, and evolving a client’s distinctive brand strategy, which involves defining all essential brand elements including positioning, purpose, mission, vision, and aesthetic.
Working closely with clients, autonomously at most times, this Brand Strategy Manager is responsible for leading and creating the Strategic Outcomes, Workshops, Creative Briefs, Stakeholder Sell-in Presentations and the Final Experience Strategy and Brand Narratives. This positions reports to the Senior Director of Brand Strategy and works primarily within the Strategy Department.
Foster a culture of creative excellence by example and direction.
Mentor juniors to be strategy-first in their executions.
Oversee career development of other brand strategists.
Unearth opportunities for new business.
Drive creative and innovation from insight to execution.
Leverage their experience to coach and mentor more junior team members.
Brand Strategy Manager In-a-Nutshell:
Set the strategy for the creative department to align with business goals of clients.
Help unlock the creative potential of brands, of Apply Digital and its people.
6-10 years of experience in Brand Strategy.
~ Ability to craft brand strategy territories - developing briefs for creative teams.
~ Strategically assess creative and provide actionable feedback.
~ Experience with planning and executing workshops.
~ Ability to support Business Development activities, e.g. pitch prep.
~ LIFE AT APPLY DIGITAL
Training budgets, Days of Learning, company-wide training, Apply Library and our Hackathon for Good mean you have many different ways to learn and stretch yourself
#LI-Remote #LI-SE1
At Apply Digital, we value humanity, diversity, and authenticity as much as we do excellence and innovation.



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