Business Optimization Manager

3 weeks ago


Toronto ON, Canada AutoTrader.ca Full time

Business Optimization Manager

Summary of Job

• Subject Matter Expert for mission critical Salesforce application and related system development,

• Under general direction, responsible for Salesforce application and related systems development. Lead and set direction for Salesforce usage and implementation within TRADER and subsidiary businesses.

Responsibilities for this role include:

• Responsible for the overall structure and design of Motoinsight’s Salesforce platform

• Provide architectural leadership to the company's Salesforce platform and ensure that best practices are both created and then followed.

• Act as a liaison between business stakeholders and Salesforce developers to ensure requirements are met. Document business requirements, and test solutions for different initiatives.

• Liaison with the Tier 1, Tier 3, Tireless, and Unhaggle teams to incorporate these products into Salesforce and maintain cross-departmental communication.

• Design, define and develop customer features and product integration on the Salesforce architecture.

• Streamline workflow and processes in Salesforce, including ensuring proper sales hygiene with accounts and operation management, etc.

• Evaluate the connection of internal tools to ensure efficiencies across departments.

• Consult with senior management team, and their teams, to understand their analytics needs.

• Develop metrics and reporting to be included in senior management reporting presentation decks.

• Conduct customer analytics with sales data and assist DSM teams with customer presentations.

• Assist the DSM Managers with retention reports and ad hoc reporting.

• Aid Sales and Marketing in establishing connections between any Marketing platforms and Salesforce, while also ensuring substantial KPIs are set up.

• Support Product Marketing with trend analytics using Redash queries and enabling further set ups within Salesforce.

• Support Finance with churn and retention analysis, and any other analytics as required and can be supported with available capacity.

• Understand Salesforce sharing and security (roles, profiles, permissions, OWD, sharing rules)

• Experience implementing Salesforce configuration changes including Flow, fields, page layouts, record types, custom settings, dashboards and reports

• Troubleshoot workflows, approval cycles, email campaigns or auto-responders.

• Help with SSO, two-factor authentication, and certificate problems.

• Help users develop or fine-tune reports so they yield meaningful metrics.

• Expand sharing rules and access privileges so records can be properly viewed and manipulated.

• Overall, the approximate split of work is expected to be in the range of 50% Salesforce development related and 50% Analytical work.

Job requirements:

• Job Requirements (required (R), preferred (P) or asset (A))

• Bachelor’s degree in computer science or equivalent (R)

• Proven work experience as a Salesforce Administrator or similar role (R)

• Salesforce certified administrator or Salesforce advanced administrator certification (R)

• Extensive experience in the administration and maintenance of Salesforce systems (R)

• Experience in performing Salesforce upgrades and ensuring successful integration. (P)

• Exceptional ability to create and maintain Salesforce databases (P)

• In-depth knowledge of Salesforce products and their functionalities (R)

• Familiarized with Zuora CPQ (A)

Required Soft Skills and Competencies

• Innovation Management: Requires strong conceptualization skills.

• Priority Setting

• Strong Organizational and Time Management skills

• Quality Management

• Problem Solving

• Experience with Agile SCRUM development methodology and Kanban.



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