Programmatic Account Manager

4 weeks ago

Toronto ON, Canada Publicis Groupe Full time

Publicis Media is one of Canada’s fastest growing Media Agency networks. The secret sauce? A pool of talented individuals who learn from each other (while tapping into global centers of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership. The result is a blend of meaningful work for some of Canadas’ favorite brands and endless opportunities to grow for our team members.

PMX (Publicis Media Exchange) is the commercial arm of Publicis Media, driving and delivering value for clients, while fostering and building marketplace leading partnerships with media owners. PMX drives value for the brand agencies through intelligent investment and centers of excellence within buying and digital practices such as television, radio, ooh, search, social, programmatic and ecommerce.

Publicis Media Canada is proud to be Great Places to Work certified and recognized with Best Workplaces for Today’s Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

We also offer our employees market leading benefit and incentive programs. You’ll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.

We strive to provide what matters to you personally with the ability to choose and modify programs to suit your lifestyle.

Job Description

TheProgrammatic Account Manageris a hard-working, analytical and dynamicdigital media professional with client focus in mind. You are part of the nextgeneration of data-driven optimization experts, making a lasting impression aswe advance our programmatic activation offering.

As an Account Manager, you are responsible for development of strategicprogrammatic recommendations for your book of business. Upon approval fromthe client, Programmatic Account Manager will also own development of theirown campaigns across selected Demand Side Platforms. Programmatic AccountManager will also be the primary contact regarding campaign optimizations,adjustments and progression and will be the owner of programmaticcommunication with their respective clients. You are responsible for ensuringproper execution and service levels are provided with best-in-classcollaboration across multiple teams – both internal and external.

Responsibilities:

  • Develop campaign strategy with the internal or external clientteams
  • Evaluate the best avenues and draw conclusions that are both dataand marketing driven from client campaigns on a tactical level
  • Provide advanced actionable insights and implement them so seecampaign take shape
  • Create programmatic campaigns within our demand side platforms
  • Monitor campaign performance, optimize, and communicatecampaign traction to both internal and external clients
  • Communicate campaign details and objectives as necessary,including KPI expectations
  • Keep up with new and innovative programmatic technology trends;attend partner presentation to further programmatic knowledge
Qualifications
  • College or University degree required
  • Experience activating campaigns in Demand SidePlatforms – 2-4 years preferred.
  • Experienced in uploading and troubleshootcreative assets
  • Well organized/diligent/detailed oriented
  • Strong numerical and computer expertise
  • Inquisitive, asks questions, out of the box thinker
  • Accountable
Additional Information

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.We thankall candidates for their interest in Publicis Media however, only those candidatesselected for an interview will be contacted

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