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Digital Marketing Specialist
4 months ago
Bioriginal Food & Science Corp. (Bioriginal) is growing, and so is our marketing team. We are seeking a passionate Digital Marketing Specialist to drive our online presence around the globe. The successful candidate will have experience building and optimizing websites, managing digital ad campaigns, and growing social media engagement. Ideally, they will thrive targeting international audiences, and driving growth, working with Shopify, Word Press, and multiple social media and reporting tools. If you are excited to work in international business; serve teams in offices across North America, Europe, and Asia; and develop ground-breaking campaigns that motivate audiences, we want to meet youResponsibilities & Expectations: Planning and implementing the development, launch, and evolution of global websites to support B2B growth strategiesDeveloping content and SEO strategies for global audiencesSupporting clients in enhancing website development and content in B2C environments ranging from traditional retail brands, private label, and digital only sales, including on Amazon and ShopifyManaging digital advertising campaigns from concept, through A/B testing, to reportingReporting the ROI and learnings on digital marketing projectsManaging vendors and partners to optimize ROIOther digital marketing duties as definedDesired Qualifications:5-10 years of website planning, development, and management experience,Demonstrated success in developing site content and SEO strategies to improve website performanceExperience building and managing websites in Shopify and Word PressGoogle Ads, Analytics, Digital Marketing, and eCommerce certifications are an assetExperience with Sales Force or other CRMs is an assetExperience in international marketing is an assetWorking knowledge of Adobe Design Suite is a bonusProficient in Microsoft Office ProgramsDegree in marketing, communications, computer science or comparable experience will be consideredA team player attitudeExcellent communication skills
